--- product_id: 121249729 title: "LeBron, Inc.: The Making of a Billion-Dollar Athlete" price: "112.95 DT" currency: TND in_stock: true reviews_count: 13 url: https://www.desertcart.tn/products/121249729-lebron-inc-the-making-of-a-billion-dollar-athlete store_origin: TN region: Tunisia --- # LeBron, Inc.: The Making of a Billion-Dollar Athlete **Price:** 112.95 DT **Availability:** ✅ In Stock ## Quick Answers - **What is this?** LeBron, Inc.: The Making of a Billion-Dollar Athlete - **How much does it cost?** 112.95 DT with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.tn](https://www.desertcart.tn/products/121249729-lebron-inc-the-making-of-a-billion-dollar-athlete) ## Best For - Customers looking for quality international products ## Why This Product - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Description From the New York Times bestselling author of Return of the King comes the story of LeBron James's incredible transformation from basketball star to sports and business mogul. With eight straight trips to the NBA Finals, LeBron James has proven himself one of the greatest basketball players of all time. And like Magic Johnson and Michael Jordan before him, LeBron has also become a global brand and businessman who has altered the way professional athletes think about their value, maximize their leverage, and use their voice. LEBRON, INC tells the story of James's journey down the path to becoming a billionaire sports icon -- his successes, his failures, and the lessons both have taught him along the way. With plenty of newsmaking tidbits about his rollercoaster last season in Cleveland and high-profile move to the Lakers, LEBRON, INC. shows how James has changed the way most elite athletes manage their careers, and how he launched a movement among his peers that may last decades beyond his playing days. Review: Inspirational Business Mindset - I thought this was a great read. It actually helped inspire me to become more engrossed in the business mindset. This books tells the story of Lebron James, to an extent. It is more focused on how he was able to brand himself instead of being just a basketball player. The book was well written, with only one mistake. The author put that Space Jam came out in 1996, 30 years ago. Clearly it has not been 30 years since 1996, but this was the only mistake that I found. Other than that, it was a fantastic book to help inspire those of us who want to become more business savvy. Review: An entertaining read that pulls back the curtain - Even if you think you know LeBron's story as an NBA fan, this book shines light on his career in unexpected, insightful ways. It's a smooth read that provides an escape from the current LBJ/Lakers drama. ## Technical Specifications | Specification | Value | |---------------|-------| | Best Sellers Rank | #735,992 in Books ( See Top 100 in Books ) #321 in Basketball Biographies (Books) #1,156 in Biographies of Business & Industrial Professionals #1,672 in Black & African American Biographies | | Customer Reviews | 4.6 out of 5 stars 538 Reviews | ## Images ![LeBron, Inc.: The Making of a Billion-Dollar Athlete - Image 1](https://m.media-amazon.com/images/I/81KS32FNUML.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Inspirational Business Mindset *by R***E on May 30, 2020* I thought this was a great read. It actually helped inspire me to become more engrossed in the business mindset. This books tells the story of Lebron James, to an extent. It is more focused on how he was able to brand himself instead of being just a basketball player. The book was well written, with only one mistake. The author put that Space Jam came out in 1996, 30 years ago. Clearly it has not been 30 years since 1996, but this was the only mistake that I found. Other than that, it was a fantastic book to help inspire those of us who want to become more business savvy. ### ⭐⭐⭐⭐⭐ An entertaining read that pulls back the curtain *by H***N on April 13, 2019* Even if you think you know LeBron's story as an NBA fan, this book shines light on his career in unexpected, insightful ways. It's a smooth read that provides an escape from the current LBJ/Lakers drama. ### ⭐⭐⭐⭐ Very Informative a Must Read *by S***3 on May 6, 2019* I really enjoyed the book. It gave great insight to Lebron and the moves he and his team makes. After reading this book it makes me want to get involved in investments. But I feel like I know Lebron better after reading this book and to anyone who is q supporter of kids and to the great Lebron James please take a moment and read the book. It will show that even when we fail at one thing, it ultimately sets us up for something greater. --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.tn/products/121249729-lebron-inc-the-making-of-a-billion-dollar-athlete](https://www.desertcart.tn/products/121249729-lebron-inc-the-making-of-a-billion-dollar-athlete) --- *Product available on Desertcart Tunisia* *Store origin: TN* *Last updated: 2026-06-04*