---
product_id: 13909998
title: "Gold Label Brazilian Keratin Hair Treatment Straightening works on All Hair Types Incl Coarse Thick Dry Frizzy Curly Bleached Dominican Brazilian Indian Strong formula Hair 240ml"
brand: "keratin research"
price: "446.76 DT"
currency: TND
in_stock: true
reviews_count: 8
category: "Keratin Research"
url: https://www.desertcart.tn/products/13909998-gold-label-brazilian-keratin-hair-treatment-straightening-works-on-all
store_origin: TN
region: Tunisia
---

# Universal formula for ALL hair types Deep moisturizing with 4 natural oils Strong heat resistance up to 450°F Gold Label Brazilian Keratin Hair Treatment Straightening works on All Hair Types Incl Coarse Thick Dry Frizzy Curly Bleached Dominican Brazilian Indian Strong formula Hair 240ml

**Brand:** keratin research
**Price:** 446.76 DT
**Availability:** ✅ In Stock

## Summary

> ✨ Transform your hair game — silky, smooth, unstoppable! ✨

## Quick Answers

- **What is this?** Gold Label Brazilian Keratin Hair Treatment Straightening works on All Hair Types Incl Coarse Thick Dry Frizzy Curly Bleached Dominican Brazilian Indian Strong formula Hair 240ml by keratin research
- **How much does it cost?** 446.76 DT with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.tn](https://www.desertcart.tn/products/13909998-gold-label-brazilian-keratin-hair-treatment-straightening-works-on-all)

## Best For

- keratin research enthusiasts

## Why This Product

- Trusted keratin research brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Oil-Infused Hydration:** Enriched with Argan, Jojoba, Avocado & Grape seed oils for lasting moisture & shine
- • **All-Hair-Type Powerhouse:** Effective on coarse, curly, bleached, and ethnic hair textures alike
- • **Frizz & Humidity Blocker:** Locks out humidity to keep hair sleek and frizz-free in any climate
- • **Unmatched Heat Endurance:** Withstands multiple flat iron passes up to 450°F without damage
- • **Salon-Quality Results at Home:** Professional-grade smoothing and straightening without the salon price tag

## Overview

Gold Label Brazilian Keratin Hair Treatment is a potent 240ml formula designed to deliver professional-grade straightening and smoothing results on all hair types, including the toughest textures like coarse, curly, bleached, and ethnic hair. Infused with a unique blend of Argan, Jojoba, Avocado, and Grape seed oils, it deeply moisturizes while resisting heat up to 450°F, eliminating frizz and blocking humidity for long-lasting sleekness. Trusted by thousands, this cruelty-free lotion offers a salon-quality keratin treatment experience at home, making it a must-have for anyone seeking manageable, vibrant, and healthy-looking hair.

## Description

desertcart.com: Gold Label Brazilian Keratin Hair Treatment Straightening works on All Hair Types Incl Coarse Thick Dry Frizzy Curly Bleached Dominican Brazilian Indian Strong formula Hair 240ml : Beauty & Personal Care

Review: Amazed by the results - Okay this is going to be long but here we go. I just washed my hair last night and I was amazed by the results. I have natural 4a/b/c hair and it's never been easy to manage. Usually wash day is full of detangling, washing in sections, clipping parts out of the way, none of that. I could shampoo my ENTIRE HEAD without sections and without tangling. Below is my advice on the process. I'll put before and after pictures too. -Putting in the Treatment) it took me about 5-6 hours (by myself) to wash my hair and do the entire process. I would suggest doing a deep condition the day before because I didn't and my hair was DRY after clarifying and blow drying. Dry enough to cause a small amount of breakage. My hair is very healthy and quite thick but if you have damaged hair, you will loose a lot of strands because this process will be traumatic for your hair. You will NEED a face mask and gloves for the application. The product has like a pleasant sweet honey smell but the formaldehyde does make it potent. There were times where I was almost about to pass out but thanks to the reviews here I did this process OUTSIDE. My eyes were still burning at times but not as bad. You may want to even get goggles, I had my glasses on. Lol. I looked crazy. When you apply the Treatment itself it will moisturize your hair a little which will help the dryness until you flat iron it. Do NOT flat iron your hair 7 times like it says, that will destroy it. I did about 3 on 450. Do tiny sections. After flat ironing the formaldehyde smell goes away thankfully. Day 1-3) my hair was EXTREMELY dry until like the end of the second day, where my sebum kicked in and started to coat my hair. I slept with a silk cap on and it really helped keep it soft and smooth and limit any breakage from dryness. Be very gentle and don't do excessive combing or flat iron it because it's still quite dry and prone to breakage. Wash out & Results ) before washing I did a coconut oil hot oil treatment on the dry hair and sat under heat for 30 mins. I washed with a neutralizing shampoo because I wanted to make sure the PH was in balance. When I washed my hair out, I was amazed. My hair was soooo soft and manageable. I stopped halfway through the wash to look in the mirror and saw my type 4 hair changed into TYPE 3 YOU GUYS. It was amazing. I did see some heat damage on one section, but I'm not sure if it's because I went over it too many times or if there is too much keratin on that part, I will find out in the upcoming months and update this. The hair is amazing and even my boyfriend was astounded at the change. I immediately dc'd for an hour to prevent dryness breakage and will be doing some low manipulation/ protective styles (to make up for some of the trauma it went through for these few days). But this treatment is a keeper. Your hair changes for the better, it is so smooth, soft, and manageable. If you have problems like I did with just combing your hair, I highly recommend this solution.
Review: It Really Works! - I have 4b shoulder-length hair, that is very curly/coily, but fine. Because I could not find a hair care professional in my area who is comfortable using keratin on African-American hair, I thought about applying it myself. In addition, professionals charge $200 to $300 or more in New York City to do this treatment, so I didn't want to waste money and get bad results or hair damage. After researching various keratin products, I decided to go with Keratin Research's Gold Label because the manufacturer seems to put some real thought behind what they are selling. I was pleased that as soon as I ordered the product, I received an email from the manufacturer with links to their videos and instructions. I really appreciated that. After I washed my hair with clarifying shampoo, I blow dried it on a medium temperature, just to make the keratin application more uniform for each strand. The detangling and blow drying were really the longest, most arduous steps, especially because my hair is so coiled. I applied the product as instructed. Applying it was not difficult; you just need to take your time and ensure that you fully cover each section of hair, all the way to the ends. I forgot to let it sit for 30 minutes, but since it took more than that for this application step, I'm pretty sure the 30 minutes was not a problem. I blow dried again, and then flat ironed in small sections. The flat-iron was set at 410 degrees and I did 5 passes on each small section of hair. For the front of my head which is more like 3b hair (loose spirals), I did 410 degrees, but only 3 passes on each section of hair. I was so nervous about the formaldehyde that I had a fan blowing, and was ready with a face mask! Much to my surprise, I hardly smelled anything; just a whiff once in a while. I was starting to wonder whether I had used enough product, because I had prepared for much worse! I had no eye irritation or itching/burning/etc. The ironing left my hair feeling slightly waxy, like each strand was coated. But it was definitely smooth. Over the next 3 days, I made sure not to get my hair wet, pin it up or use hair bands. It had a slightly dull sheen and felt dry, but not brittle. The company suggests flat-ironing it each of the three days, at 360 degrees. That had me worried because I do not apply heat so often to my hair. But from the listed ingredients, it seems that the Gold Label contains several oils (Argan, Grape, Avocado and Jojoba seed) to protect against the heat. So I did flat iron it each day. I did not see an breakage or hair loss. At night I wore a silk or satin hair cover. The real test was when I washed out the treatment using a sulfate-free shampoo and conditioner. My hair became really coiled. But when I flat-ironed it at 360 degrees (after applying a thermal protectant), it became perfectly smooth. Despite some very hot and humid days, my hair has remained frizz-free, and I have not had to flat iron it, unless I wash it. I went out dancing last night and my head got sweaty, but again, my hair remained straight and there was no frizz! For once, I did not have to resort to the hair ties, pony tail holders, etc. I definitely intend to use this product again.

## Features

- Professional Results- Unlike most hair treatments; GOLD LABEL KERATIN can successfully treat ANY type of hair including but not limited to Black, Dominican, Brazilian, colored bleached thin kinky coarse and dry Hair types.
- Gold Label is able to withstand the repetitive flat iron heat passes and penetrate the thick coarse hair. Gold Label Keratin Treatment contains a unique blend of oils to protect the hair and retain its moisture with a naturally vibrant shine.
- Gold Label Keratin Treatment- Great Enhanced formula for the toughest hair types; black, African, Dominican, Brazilian Middle Eastern, arabian, Indian hair types. Contains Argan, Grape, Avocado Jojoba seed Oils for maximum protection moisturizing
- Amazing results, one of the best in the world. Eliminates frizz and curl. Promotes healing of hair. Blocks the effects of humidity. Great for all hair types. Includes: 240ml Gold Label Keratin Treatment
- The application process may take 150 minutes depending on hair length and skill. Please perform sample test prior to fully applying product on the hair. Wear gloves and work in a well-ventilated area. fumes that may irritate your eyes & breathing

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B00VB8MJCW |
| Best Sellers Rank | #138,329 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #77 in Chemical Hair Straighteners |
| Brand | KERATIN RESEARCH |
| Brand Name | KERATIN RESEARCH |
| Customer Reviews | 4.2 out of 5 stars 744 Reviews |
| Hair Type | All, kinky, Wavy, Curly, Coarse, Blonde, Bleached, Black, African, Dominican, Brazilian, Arabian |
| Item Form | Lotion |
| Item Weight | 8 Ounces |
| Manufacturer | KERATIN RESEARCH |
| Material Features | Cruelty Free |
| Product Benefits | Hair smoothing; Hair straightening |
| Scent | Natural |
| Scent Name | Natural |
| Special Ingredients | Moroccan Argan Oil, Jojoba Seed oil, Keratin Amino Acids, Collagen Amino Acids, Hydrolyzed Keratin |
| UPC | 820040255419 |
| Unit Count | 8.00 Fluid Ounces |

## Product Details

- **Brand:** KERATIN RESEARCH
- **Item Form:** Lotion
- **Material Feature:** Lightweight
- **Hair Type:** Dry
- **Product Benefits:** Hair smoothing; Hair straightening

## Images

![Gold Label Brazilian Keratin Hair Treatment Straightening works on All Hair Types Incl Coarse Thick Dry Frizzy Curly Bleached Dominican Brazilian Indian Strong formula Hair 240ml - Image 1](https://m.media-amazon.com/images/I/51+X3QdcVZL.jpg)

## Available Options

This product comes in different **Size** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Amazed by the results
*by J***E on June 13, 2017*

Okay this is going to be long but here we go. I just washed my hair last night and I was amazed by the results. I have natural 4a/b/c hair and it's never been easy to manage. Usually wash day is full of detangling, washing in sections, clipping parts out of the way, none of that. I could shampoo my ENTIRE HEAD without sections and without tangling. Below is my advice on the process. I'll put before and after pictures too. -Putting in the Treatment) it took me about 5-6 hours (by myself) to wash my hair and do the entire process. I would suggest doing a deep condition the day before because I didn't and my hair was DRY after clarifying and blow drying. Dry enough to cause a small amount of breakage. My hair is very healthy and quite thick but if you have damaged hair, you will loose a lot of strands because this process will be traumatic for your hair. You will NEED a face mask and gloves for the application. The product has like a pleasant sweet honey smell but the formaldehyde does make it potent. There were times where I was almost about to pass out but thanks to the reviews here I did this process OUTSIDE. My eyes were still burning at times but not as bad. You may want to even get goggles, I had my glasses on. Lol. I looked crazy. When you apply the Treatment itself it will moisturize your hair a little which will help the dryness until you flat iron it. Do NOT flat iron your hair 7 times like it says, that will destroy it. I did about 3 on 450. Do tiny sections. After flat ironing the formaldehyde smell goes away thankfully. Day 1-3) my hair was EXTREMELY dry until like the end of the second day, where my sebum kicked in and started to coat my hair. I slept with a silk cap on and it really helped keep it soft and smooth and limit any breakage from dryness. Be very gentle and don't do excessive combing or flat iron it because it's still quite dry and prone to breakage. Wash out & Results ) before washing I did a coconut oil hot oil treatment on the dry hair and sat under heat for 30 mins. I washed with a neutralizing shampoo because I wanted to make sure the PH was in balance. When I washed my hair out, I was amazed. My hair was soooo soft and manageable. I stopped halfway through the wash to look in the mirror and saw my type 4 hair changed into TYPE 3 YOU GUYS. It was amazing. I did see some heat damage on one section, but I'm not sure if it's because I went over it too many times or if there is too much keratin on that part, I will find out in the upcoming months and update this. The hair is amazing and even my boyfriend was astounded at the change. I immediately dc'd for an hour to prevent dryness breakage and will be doing some low manipulation/ protective styles (to make up for some of the trauma it went through for these few days). But this treatment is a keeper. Your hair changes for the better, it is so smooth, soft, and manageable. If you have problems like I did with just combing your hair, I highly recommend this solution.

### ⭐⭐⭐⭐⭐ It Really Works!
*by S***A on July 7, 2019*

I have 4b shoulder-length hair, that is very curly/coily, but fine. Because I could not find a hair care professional in my area who is comfortable using keratin on African-American hair, I thought about applying it myself. In addition, professionals charge $200 to $300 or more in New York City to do this treatment, so I didn't want to waste money and get bad results or hair damage. After researching various keratin products, I decided to go with Keratin Research's Gold Label because the manufacturer seems to put some real thought behind what they are selling. I was pleased that as soon as I ordered the product, I received an email from the manufacturer with links to their videos and instructions. I really appreciated that. After I washed my hair with clarifying shampoo, I blow dried it on a medium temperature, just to make the keratin application more uniform for each strand. The detangling and blow drying were really the longest, most arduous steps, especially because my hair is so coiled. I applied the product as instructed. Applying it was not difficult; you just need to take your time and ensure that you fully cover each section of hair, all the way to the ends. I forgot to let it sit for 30 minutes, but since it took more than that for this application step, I'm pretty sure the 30 minutes was not a problem. I blow dried again, and then flat ironed in small sections. The flat-iron was set at 410 degrees and I did 5 passes on each small section of hair. For the front of my head which is more like 3b hair (loose spirals), I did 410 degrees, but only 3 passes on each section of hair. I was so nervous about the formaldehyde that I had a fan blowing, and was ready with a face mask! Much to my surprise, I hardly smelled anything; just a whiff once in a while. I was starting to wonder whether I had used enough product, because I had prepared for much worse! I had no eye irritation or itching/burning/etc. The ironing left my hair feeling slightly waxy, like each strand was coated. But it was definitely smooth. Over the next 3 days, I made sure not to get my hair wet, pin it up or use hair bands. It had a slightly dull sheen and felt dry, but not brittle. The company suggests flat-ironing it each of the three days, at 360 degrees. That had me worried because I do not apply heat so often to my hair. But from the listed ingredients, it seems that the Gold Label contains several oils (Argan, Grape, Avocado and Jojoba seed) to protect against the heat. So I did flat iron it each day. I did not see an breakage or hair loss. At night I wore a silk or satin hair cover. The real test was when I washed out the treatment using a sulfate-free shampoo and conditioner. My hair became really coiled. But when I flat-ironed it at 360 degrees (after applying a thermal protectant), it became perfectly smooth. Despite some very hot and humid days, my hair has remained frizz-free, and I have not had to flat iron it, unless I wash it. I went out dancing last night and my head got sweaty, but again, my hair remained straight and there was no frizz! For once, I did not have to resort to the hair ties, pony tail holders, etc. I definitely intend to use this product again.

### ⭐⭐⭐⭐ Not magic, but the best option I’ve found for silky hair
*by E***4 on October 1, 2025*

I’ve tried several keratin treatments, and this one has been the most effective for my fine, blonde, and bleach-damaged hair. It’s not a miracle cure, but it definitely delivers a silky, smooth feeling that makes my hair look and feel much healthier. What I ❤️ • Creates a noticeable silky finish right after use • Helps me tame my frizzy and damaged hair from bleaching • Can use as a deep hair mask (still gives great results that way) • Lasts longer and works better than similar products I’ve tried What I 💔 • It’s a lot of work: you have to wait, then blow dry, then straighten — it’s hard • Results only last about 5–6 washes before fading • The smell is very strong — a mix of coconut and burned wheel that smells inorganically chemical. Bottom line🙂 If you’re willing to put in the time and effort, this is one of the best keratin treatments on the market. It won’t permanently fix damaged hair, but it gives me the silky, smooth finish I can’t get from regular conditioners or masks. I’ll keep using it, especially when my hair needs an extra boost after bleaching.

## Frequently Bought Together

- Gold Label Brazilian Keratin Hair Treatment Straightening works on All Hair Types Incl Coarse Thick Dry Frizzy Curly Bleached Dominican Brazilian Indian Strong formula Hair 240ml
- Complex Brazilian Keratin Hair Treatment Professional result
- Keratin Research Natural Argan Oil Infused Sulfate Free Shampoo and Conditioner 2 bottles Value Set for Keratin Treatments, Maintainance After Care, post treatment shampoo Conditioner (300ml 2 pack)

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*Product available on Desertcart Tunisia*
*Store origin: TN*
*Last updated: 2026-02-10*