---
product_id: 14741803
title: "I'll Have What She's Having: Mapping Social Behavior (Simplicity: Design, Technology, Business, Life)"
brand: "r. alexander bentleymark earlsmichael j. o'brienjohn maeda"
price: "153.70 DT"
currency: TND
in_stock: true
reviews_count: 11
url: https://www.desertcart.tn/products/14741803-ill-have-what-shes-having-mapping-social-behavior-simplicity-design
store_origin: TN
region: Tunisia
---

# I'll Have What She's Having: Mapping Social Behavior (Simplicity: Design, Technology, Business, Life)

**Brand:** r. alexander bentleymark earlsmichael j. o'brienjohn maeda
**Price:** 153.70 DT
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** I'll Have What She's Having: Mapping Social Behavior (Simplicity: Design, Technology, Business, Life) by r. alexander bentleymark earlsmichael j. o'brienjohn maeda
- **How much does it cost?** 153.70 DT with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.tn](https://www.desertcart.tn/products/14741803-ill-have-what-shes-having-mapping-social-behavior-simplicity-design)

## Best For

- r. alexander bentleymark earlsmichael j. o'brienjohn maeda enthusiasts

## Why This Product

- Trusted r. alexander bentleymark earlsmichael j. o'brienjohn maeda brand quality
- Free international shipping included
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## Description

I'll Have What She's Having: Mapping Social Behavior (Simplicity: Design, Technology, Business, Life)

## Images

![I'll Have What She's Having: Mapping Social Behavior (Simplicity: Design, Technology, Business, Life) - Image 1](https://m.media-amazon.com/images/I/418uIxRMJKL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐ 







  
  
    Really interesting
  

*by M***R on Reviewed in the United States 🇺🇸 on August 13, 2013*

I really enjoyed it, it has interesting facts and its a really easy to read book! If you are looking for some behavioral economics information and social learning facts this could be an option.

### ⭐⭐⭐⭐⭐ 







  
  
    An evolution-free discussion of cultural evolution
  

*by T***R on Reviewed in the United States 🇺🇸 on September 29, 2013*

The book covers the topic of how and why ideas spread.  Overall, it is reminiscent of Gladwell's "The Tipping Point", but may years on and with fewer anecdotes and better references.The title comes from a scene in "When Harry Met Sally". After observing a seated woman apparently having an orgasm, a customer tells the waiter: "I'll have what she's having".The book offers an evolution-free interpretation of cultural change.  However, culture is an evolutionary process - and, without evolutionary theory, scientific approaches to cultural change are poorly grounded.  The main result is that this book is very basic.  Without the ability to draw on existing evolutionary theory, all the fundamental topics need to be reinvented.  The authors do this, but don't get far beyond the topics of "diffusion" and "cascades". Peter Richerson gets one mention. Robert Boyd gets one mention.  Joe Henrich gets one mention. Memes get an entry in the index - but no actual content. There is one mention of "mind viruses" - but that's about a close as the authors get to the concept of cultural evolution.  Instead of talking about "epidemics"the authors stick to biology-free terminology - "avalanches", "wildfires" - and so on.For an evolution-free discussion of cultural evolution the book is quite good.  However, without evolutionary theory, the book is stuck in a pre-Darwinian mindset that forces the authors to reinvent the wheel and leaves the book conceptually lagging behind other treatments of the topic.

### ⭐⭐ 







  
  
    very obvious book
  

*by R***N on Reviewed in the United States 🇺🇸 on March 6, 2012*

The title speaks by itself...It is not that it is a bad book, but there other better things to spend your time on

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*Product available on Desertcart Tunisia*
*Store origin: TN*
*Last updated: 2026-05-08*