--- product_id: 1704806 title: "Go for No! Yes is the Destination, No is How You Get There" price: "99.78 DT" currency: TND in_stock: true reviews_count: 13 url: https://www.desertcart.tn/products/1704806-go-for-no-yes-is-the-destination-no-is-how store_origin: TN region: Tunisia --- # Go for No! Yes is the Destination, No is How You Get There **Price:** 99.78 DT **Availability:** ✅ In Stock ## Quick Answers - **What is this?** Go for No! Yes is the Destination, No is How You Get There - **How much does it cost?** 99.78 DT with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.tn](https://www.desertcart.tn/products/1704806-go-for-no-yes-is-the-destination-no-is-how) ## Best For - Customers looking for quality international products ## Why This Product - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Description What if the biggest thing holding you back isn’t failure… but your fear of hearing the word “no”? Too many people avoid rejection. They avoid asking, following up, selling, speaking up, posting online, making the call, sending the email, or putting themselves out there because 'no' feels personal. Go for No! flips that thinking upside down. Through a fast-paced business parable, copier salesman Eric Bratton wakes up one morning in a strange house belonging to an older, wildly successful version of himself. Over the course of one unforgettable weekend, Eric learns a counterintuitive lesson that changes everything: The fastest way to success is to stop avoiding no. Inside, you’ll discover: • What it takes to outperform 92% of the world’s salespeople • Why failing and being a “failure” are two completely different things • A simple new way to set goals that makes taking action easier and more fun • Why it’s important to celebrate both success and failure • The Five Levels of Failure and how to move through them • How to recover from rejection faster and keep moving forward • Why the most empowering word in the world is not yes… For over two decades, Go for No! has helped entrepreneurs, salespeople, leaders, creators, and professionals rethink rejection and take bigger chances in business and life. Short, entertaining, and packed with practical insight, this is the kind of book people highlight, reread, and recommend for years. If you’re tired of overthinking, holding back, or taking rejection personally, this book will change the way you think about asking forever. Review: Great Lessons - From an early age, we are taught that success is the opposite of failure. We are generally taught if what we are doing is not working, to go in the opposite direction. Go For No! teaches a different approach. The authors, Fenton and Waltz, teach that success and failure are along the same path - that success actually comes after a certain amount of failure. The book is very short and takes a very interesting approach to teaching the lessons underlying the philosophy of Go For No! The unique approach to teaching the lessons involves two different futures lives of the main character. One future life is highly successful, the other life is an also ran, the run of the mill life. The book is extremely short and very easy to read. You can get through this book in a little over an hour. The story plot and lessons are primarily geared toward selling. However it is very simple to take a higher level view of the principles and apply them to any profession or to life in general. The major take away from the book is that success and failure are on the same continuum. That if you are seeking success, you must first travel through failure. If you want success faster, then you must learn to embrace failure and fail faster. The story line is very interesting. An underlying message that is implied is the impact that time has on our lives. One small lesson, learned and implemented may not produce dramatic results immediately. But over a ten year period, implementing these small changes can and will have a dramatic impact on the quality of life. The lessons here are very simple and straightforward. But as the authors point out, learning the lessons will not improve your life. You must implement the lessons they are teaching. The beauty of this book is the lessons are simple and easy to understand. Like all powerful lessons, the implementation is where the value lies. It will cause you to re-think a number of your commonly held beliefs. Great reading. Short and simple lessons. Review: Get This Book - Didn’t expect much from such a tiny book, but if you’re in sales, this is definitely worth your time. I’ve been in the business over 20 years, and you just proved that you can teach an old dog new tricks. ## Features - Business/ Sales ## Technical Specifications | Specification | Value | |---------------|-------| | Best Sellers Rank | #11,236 in Books ( See Top 100 in Books ) #2 in Multilevel Marketing (Books) #22 in Sales & Selling (Books) | | Customer Reviews | 4.7 out of 5 stars 5,450 Reviews | ## Images ![Go for No! Yes is the Destination, No is How You Get There - Image 1](https://m.media-amazon.com/images/I/61spbBHxvjL.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Great Lessons *by J***R on January 2, 2013* From an early age, we are taught that success is the opposite of failure. We are generally taught if what we are doing is not working, to go in the opposite direction. Go For No! teaches a different approach. The authors, Fenton and Waltz, teach that success and failure are along the same path - that success actually comes after a certain amount of failure. The book is very short and takes a very interesting approach to teaching the lessons underlying the philosophy of Go For No! The unique approach to teaching the lessons involves two different futures lives of the main character. One future life is highly successful, the other life is an also ran, the run of the mill life. The book is extremely short and very easy to read. You can get through this book in a little over an hour. The story plot and lessons are primarily geared toward selling. However it is very simple to take a higher level view of the principles and apply them to any profession or to life in general. The major take away from the book is that success and failure are on the same continuum. That if you are seeking success, you must first travel through failure. If you want success faster, then you must learn to embrace failure and fail faster. The story line is very interesting. An underlying message that is implied is the impact that time has on our lives. One small lesson, learned and implemented may not produce dramatic results immediately. But over a ten year period, implementing these small changes can and will have a dramatic impact on the quality of life. The lessons here are very simple and straightforward. But as the authors point out, learning the lessons will not improve your life. You must implement the lessons they are teaching. The beauty of this book is the lessons are simple and easy to understand. Like all powerful lessons, the implementation is where the value lies. It will cause you to re-think a number of your commonly held beliefs. Great reading. Short and simple lessons. ### ⭐⭐⭐⭐⭐ Get This Book *by C***. on May 17, 2026* Didn’t expect much from such a tiny book, but if you’re in sales, this is definitely worth your time. I’ve been in the business over 20 years, and you just proved that you can teach an old dog new tricks. ### ⭐⭐⭐⭐⭐ Powerful mindset book *by Y***V on March 26, 2026* Powerful book it’s a musty --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.tn/products/1704806-go-for-no-yes-is-the-destination-no-is-how](https://www.desertcart.tn/products/1704806-go-for-no-yes-is-the-destination-no-is-how) --- *Product available on Desertcart Tunisia* *Store origin: TN* *Last updated: 2026-06-04*