---
product_id: 1705016
title: "Built to Last: Successful Habits of Visionary Companies (Good to Great, 2)"
price: "66.88 DT"
currency: TND
in_stock: true
url: https://www.desertcart.tn/products/1705016-built-to-last-successful-habits-of-visionary-companies-good-to
store_origin: TN
region: Tunisia
---

# 18 visionary companies studied 6-year Stanford research Hundreds of practical examples Built to Last: Successful Habits of Visionary Companies (Good to Great, 2)

**Price:** 66.88 DT
**Availability:** ✅ In Stock

## Summary

> 🚀 Build your legacy with the habits of the world’s most visionary companies!

## Quick Answers

- **What is this?** Built to Last: Successful Habits of Visionary Companies (Good to Great, 2)
- **How much does it cost?** 66.88 DT with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.tn](https://www.desertcart.tn/products/1705016-built-to-last-successful-habits-of-visionary-companies-good-to)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Blueprint for Longevity:** Discover a proven framework to build organizations that thrive across decades and market shifts.
- • **Research-Backed Insights:** Grounded in six years of rigorous Stanford research, this book reveals what truly sets enduring companies apart.
- • **Cultivate a Lasting Culture:** Unlock the secrets behind visionary companies’ cult-like cultures that fuel innovation and resilience.
- • **Actionable Leadership Principles:** From core ideology to audacious goals, learn practical habits that managers and entrepreneurs can implement now.
- • **Visionary vs. Competitor Analysis:** Unique side-by-side comparisons highlight why some companies endure while others fade away.

## Overview

Built to Last distills six years of Stanford research into a master blueprint revealing how 18 exceptional companies outlasted their competitors. Packed with hundreds of real-world examples and practical concepts, this book equips leaders and entrepreneurs with proven strategies to create enduring organizations that thrive well into the future.

## Description

Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: "What makes the truly exceptional companies different from the comparison companies and what were the common practices these enduringly great companies followed throughout their history?" Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the 21st century and beyond.

## Features

- Great product!

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #17,442 in Books ( See Top 100 in Books ) #1 in Total Quality Management (Books) #2 in Global Marketing (Books) #3 in Corporate Governance |
| Customer Reviews | 4.6 out of 5 stars 2,707 Reviews |

## Images

![Built to Last: Successful Habits of Visionary Companies (Good to Great, 2) - Image 1](https://m.media-amazon.com/images/I/61-+RJemWdL.jpg)

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*Product available on Desertcart Tunisia*
*Store origin: TN*
*Last updated: 2026-11-14*