--- product_id: 17324986 title: "OI Shampoo, Milky-Smooth Hydrating Cleanser for All Hair Types - Antioxidant-Rich Formula with Roucou Oil for Extraordinary Shine, Softness, Volume & Protection, Sulfate-Free" brand: "davines" price: "303.76 DT" currency: TND in_stock: true reviews_count: 13 category: "Davines" url: https://www.desertcart.tn/products/17324986-oi-shampoo-milky-smooth-hydrating-cleanser-for-all-hair-types store_origin: TN region: Tunisia --- # Roucou oil antioxidant boost Hydrating formula for all hair types Crafted in Italy with premium care OI Shampoo, Milky-Smooth Hydrating Cleanser for All Hair Types - Antioxidant-Rich Formula with Roucou Oil for Extraordinary Shine, Softness, Volume & Protection, Sulfate-Free **Brand:** davines **Price:** 303.76 DT **Availability:** ✅ In Stock ## Summary > ✨ Elevate your hair game with Italy’s antioxidant-rich secret weapon! 🇮🇹 ## Quick Answers - **What is this?** OI Shampoo, Milky-Smooth Hydrating Cleanser for All Hair Types - Antioxidant-Rich Formula with Roucou Oil for Extraordinary Shine, Softness, Volume & Protection, Sulfate-Free by davines - **How much does it cost?** 303.76 DT with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.tn](https://www.desertcart.tn/products/17324986-oi-shampoo-milky-smooth-hydrating-cleanser-for-all-hair-types) ## Best For - davines enthusiasts ## Why This Product - Trusted davines brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Sulfate & Paraben Free:** Gentle yet effective cleansing that protects hair and scalp from harsh chemicals and environmental damage. - • **Universal Hydration & Shine:** Roucou oil-infused formula delivers silky softness, radiant shine, and volume for every hair type. - • **Award-Winning Eco-Luxe Cleanser:** InStyle 2020 Best Natural Shampoo winner elevates your daily routine with sustainable sophistication. - • **Minimal Product, Maximum Impact:** Concentrated formula means a little goes a long way—perfect for busy professionals who value efficiency. - • **Italian Craftsmanship Meets Science:** Expertly formulated in Parma, Italy, blending natural ingredients with cutting-edge haircare technology. ## Overview Davines OI Shampoo is a sulfate- and paraben-free, antioxidant-rich cleanser infused with Roucou oil, designed for all hair types. Crafted in Italy, this award-winning shampoo hydrates, boosts volume, and protects hair from environmental and aging damage, delivering extraordinary shine and softness with every wash. ## Description Product Description This Davines shampoo provides a tingly, sensory experience and a pleasant fragrance every time you wash your hair. OI Shampoo boosts volume, ups softness, and protects hair from environmental and aging damage. Formulated for all types of hair. Brand Story Davines is an international beauty dedicated to a balance of beauty and sustainability. All products are care-crafted in Parma, Italy using the highest-quality natural ingredients and scientific rigor. Review: Oh my goodness I am obsessed with oi by davines - I was reading some hairstylist and online blogger reviews about the OI shampoo by davines. They were raving about how incredible this line is and my daughter uses the heart of glass which I like a lot. Then everybody kept raving about how incredible it smells. I just received my desertcart shipment today and I am hooked I will never use another shampoo and conditioner again! This is the best shampoo and conditioner that I have ever found it is so perfect for my thick yeah fine hair that tangles easily and it’s hard to brush through after I get out of the shower. I totally get what they say about the smell I could be then the stuff it smells so delicious . I would wear it as perfume if they made it! But even more importantly you only have to use a tiny bit I have medium long hair and it’s very thick and I typically have to use five pumps of any other shampoo to make sure that I get clear to the scalp and scrub. Just a tiny bit goes a long ways and your scalp and hair feel so good after shampooing it washes out easily doesn’t leave a residue. I ended up getting the 0I butter conditioner and use maybe a dime size started at the ends of my hair and just that small amount was more than enough I left it on for about two minutes And then rinsed it out and oh my goodness I am in love I love the way it rinsed out of my hair again no residue but left it soft and so hydrated I literally could feel how good it was for my hair all the way to my scalp. I thought well here’s the true test trying to get a brush through it after I take my towel off… It was amazing easily to brush through but then I thought OK I know how this ends. Any time I’ve ever used shampoo and conditioner that makes my hair soft and easy to comb through it typically blow dries and although it’s super soft it’s too soft it won’t hold a curl and is just silky. Wow was I surprised when I blew dry my hair and it stayed hydrated and full without any frizz and its styles so nice I can’t explain how much I love this product I will never buy anything else. Highly recommend I’d give it 100 stars if I could Review: Love it! - Amazing product line. Smells gorgeous and leaves my hair silky and flowy! ## Features - Good for daily use - This product is non-sealed - Infused with Roucou oil for supreme shine and softness - Best-selling, award-winning shampoo - This product is manufactured in Italy ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B00ZPQ129C | | Active Ingredients | AQUA / WATER / EAU, SODIUM LAUROYL METHYL ISETHIONATE, DISODIUM LAURETH SULFOSUCCINATE, SODIUM LAUROYL SARCOSINATE, COCAMIDOPROPYL BETAINE, SODIUM LAURYL SULFOACETATE, PANTHENOL, PARFUM / FRAGRANCE, BENZYL ALCOHOL, SODIUM METHYL 2-SULFOLAURATE, ACRYLATES/C10-30 ALKYL ACRYLATE CROSSPOLYMER, PPG-26-BUTETH-26, PHENETHYL BENZOATE, COCO-GLUCOSIDE, GLYCERYL OLEATE, SODIUM BENZOATE, PEG-40 HYDROGENATED C… | | Age Range (Description) | Adult | | Age Range Description | Adult | | Best Sellers Rank | #3,633 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #98 in Hair Shampoo | | Brand | Davines | | Brand Name | Davines | | Customer Reviews | 4.5 out of 5 stars 8,374 Reviews | | Global Trade Identification Number | 08004608247630 | | Hair Type | All | | Item Dimensions | 2.36 x 2.36 x 5.71 inches | | Item Form | Liquid | | Item Type Name | Davines OI Shampoo | | Item Weight | 10.56 ounces | | Liquid Volume | 280 ml | | Manufacturer | Davines | | Manufacturer Part Number | 8004608247630 | | Material Type Free | Paraben Free, Sulfate Free | | Model Number | 8004608247630 | | Number of Items | 1 | | Other Special Features of the Product | AN EVERYDAY SHAMPOO THAT'S ALSO AN AWARD WINNER: Winner of the In Style 2020 Best Beauty Buys for Best Natural /Eco-Friendly Shampoo & Conditioner., FORMULATED FOR ALL HAIR TYPES: Curly, straight, color-treated, or damaged hair? All are hydrated thanks to the universally strengthening ingredients in the OI Shampoo., HYDRATING, ANTIOXIDANT-PACKED: Why choose an antioxidant shampoo that nourishes al… | | Product Benefits | Start your routine with OI Shampoo for all hair types for silky soft, shiny, and hydrated hair. | | Recommended Uses For Product | salon | | Scent | Signature OI Scent | | Scent Name | Signature OI Scent | | Suitable Hair Color | All Hair Colors | | Unit Count | 9.5 Fluid Ounces | ## Product Details - **Age Range (Description):** Adult - **Brand:** Davines - **Hair Type:** All - **Item Form:** Liquid - **Scent:** Signature OI Scent ## Images ![OI Shampoo, Milky-Smooth Hydrating Cleanser for All Hair Types - Antioxidant-Rich Formula with Roucou Oil for Extraordinary Shine, Softness, Volume & Protection, Sulfate-Free - Image 1](https://m.media-amazon.com/images/I/51EeU9YfiHL.jpg) ## Available Options This product comes in different **Style** options. ## Questions & Answers **Q: Does this shampoo contain detergent?** A: Yes, actually it contains several detergents. However all shampoo products contain either detergent or soap (otherwise they would not function to clean your hair). The difference between soap and detergent is that soap is produced by rendering animal or vegetable fat with lye. Detergents are simply molecules which bind to and help wash away hydrophobic (oily) waste using water. That being said, I can tell you (as a biochemist) that these are some very sophisticated and gentle detergents. They leave your hair feeling WONDERFUL and they are very soothing to the scalp. I've been using this product for years and I love it. **Q: ok for color treated hair?** A: Perfect for color treated hair! I credit this shampoo and conditioner for keeping my hair ( very long and color treated for many years) in terrific shape. **Q: How many shampoos can you get to travel size?** A: I get approx 12 shampoos. You only need a small amount. I was my hair every other day, so it lasts nearly a month. **Q: Does it have dye in it?** A: No ## Customer Reviews ### ⭐⭐⭐⭐⭐ Oh my goodness I am obsessed with oi by davines *by J***L on January 21, 2024* I was reading some hairstylist and online blogger reviews about the OI shampoo by davines. They were raving about how incredible this line is and my daughter uses the heart of glass which I like a lot. Then everybody kept raving about how incredible it smells. I just received my Amazon shipment today and I am hooked I will never use another shampoo and conditioner again! This is the best shampoo and conditioner that I have ever found it is so perfect for my thick yeah fine hair that tangles easily and it’s hard to brush through after I get out of the shower. I totally get what they say about the smell I could be then the stuff it smells so delicious . I would wear it as perfume if they made it! But even more importantly you only have to use a tiny bit I have medium long hair and it’s very thick and I typically have to use five pumps of any other shampoo to make sure that I get clear to the scalp and scrub. Just a tiny bit goes a long ways and your scalp and hair feel so good after shampooing it washes out easily doesn’t leave a residue. I ended up getting the 0I butter conditioner and use maybe a dime size started at the ends of my hair and just that small amount was more than enough I left it on for about two minutes And then rinsed it out and oh my goodness I am in love I love the way it rinsed out of my hair again no residue but left it soft and so hydrated I literally could feel how good it was for my hair all the way to my scalp. I thought well here’s the true test trying to get a brush through it after I take my towel off… It was amazing easily to brush through but then I thought OK I know how this ends. Any time I’ve ever used shampoo and conditioner that makes my hair soft and easy to comb through it typically blow dries and although it’s super soft it’s too soft it won’t hold a curl and is just silky. Wow was I surprised when I blew dry my hair and it stayed hydrated and full without any frizz and its styles so nice I can’t explain how much I love this product I will never buy anything else. Highly recommend I’d give it 100 stars if I could ### ⭐⭐⭐⭐⭐ Love it! *by A***A on July 4, 2026* Amazing product line. Smells gorgeous and leaves my hair silky and flowy! ### ⭐⭐⭐⭐⭐ Worth the money! *by S***. on May 20, 2026* Outstanding, great feel. It lathers amazingly and has a wonderful fragrance! ## Frequently Bought Together - Davines OI Nourishing Shampoo for All Hair Types, Adds Silky-Smooth Shine & Volume, Softens And Restores Chemically Treated Hair - Davines OI Oil | Weightless Hair Oil Perfect for Dry Hair, Coarse & Curly Hair Types | Conrol Frizz | Soft, Shiny Hair - Davines OI All in One Milk | Hair Milk Spray | Powerful Hair Detangler + Hydrating Leave-In Treatment | Smoothes Frizzy Hair --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.tn/products/17324986-oi-shampoo-milky-smooth-hydrating-cleanser-for-all-hair-types](https://www.desertcart.tn/products/17324986-oi-shampoo-milky-smooth-hydrating-cleanser-for-all-hair-types) --- *Product available on Desertcart Tunisia* *Store origin: TN* *Last updated: 2026-08-23*