--- product_id: 21804391 title: "Carson Dark & Lovely Fade Resist Hair Dye, 391 Brown Cinnamon" brand: "softsheen" price: "68.27 DT" currency: TND in_stock: false category: "Soft Sheen" url: https://www.desertcart.tn/products/21804391-carson-dark-and-lovely-fade-resist-hair-dye-391-brown store_origin: TN region: Tunisia --- # 8 weeks vibrant color 3 fruit oils infusion 100% gray coverage Carson Dark & Lovely Fade Resist Hair Dye, 391 Brown Cinnamon **Brand:** softsheen **Price:** 68.27 DT **Availability:** ❌ Out of Stock ## Summary > ✨ Unlock your most vibrant, nourished hair yet! ✨ ## Quick Answers - **What is this?** Carson Dark & Lovely Fade Resist Hair Dye, 391 Brown Cinnamon by softsheen - **How much does it cost?** 68.27 DT with free shipping - **Is it available?** Currently out of stock - **Where can I buy it?** [www.desertcart.tn](https://www.desertcart.tn/products/21804391-carson-dark-and-lovely-fade-resist-hair-dye-391-brown) ## Best For - softsheen enthusiasts ## Why This Product - Trusted softsheen brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Tailored for You:** Crafted for women of color with over 110 years of expertise, ensuring your unique hair type and style are celebrated. - • **100% Gray Coverage:** Confidently cover every gray hair with a permanent formula designed specifically for natural and relaxed hair. - • **Silky, Shiny Finish:** Experience salon-quality shine and softness that turns heads and boosts your confidence. - • **Triple-Oil Nourishment:** Shea, avocado, and olive oils deeply condition from root to tip, protecting and strengthening every strand. - • **Fade-Resistant Brilliance:** Enjoy rich, vibrant color that stays flawless for up to 8 weeks—no more mid-month touch-ups! ## Overview SoftSheen Carson Dark & Lovely Fade Resist Hair Dye in Brown Cinnamon 391 delivers permanent, fade-resistant color enriched with shea, avocado, and olive oils. Designed for natural and relaxed hair, it offers 100% gray coverage and up to 8 weeks of vibrant shine and softness, backed by over a century of expertise tailored for women of color. ## Description Fade Resist Rich Conditioning Color is an innovative formula that delivers vibrant, fade resistant color and shine. This formula contains Dark and Lovely's exclusive Moisture Seal technology for double the conditioning power especially designed to help protect relaxed and natural hair while coloring. The result is silky, shiny hair and luxurious, rich color that lasts up to 8 weeks Packaging May Vary. What you receive may not be what is reflected on site. #1 haircolor brand designed for women of color“Nielsen ScanTrack unit sales data for US women of African descent haircolor category Latest 52 weeks ending 11.09.19” ## Features - Nourishing Color: Designed to help protect relaxed and natural hair while coloring, this conditioner is infused with 3 fruit oils shea, avocado and olive to provide intense nourishment from root to tip. - Shiny and Silky: This permanent non drip hair color with up to 100 percent gray coverage helps protect colored hair from breakage and leaves hair Shiny and Silky with luxurious, rich color lasts for up to 8 weeks. - Vibrant and Conditioning Hair Color: We make an array of hair color products from temporary to permanent and fade resistant dyes to reviving colors, with shampoo in, spray and conditioning color options. - Unique Looks: We help people of color celebrate Unique Looks and styles with an array of treatments, colors and styling products for all hair types: curly, wavy, natural, relaxed, transitioning and more. - Softsheen Carson: For over 110 years we have provided beauty to all consumers of African descent with our innovative, tailor made, superior products and services specially designed for their needs. ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B000K5E88U | | Best Sellers Rank | #2,872 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #40 in Hair Color | | Brand | SoftSheen | | Brand Name | SoftSheen | | Color | Brown Cinnamon 391 | | Container Type | Bottle | | Customer Reviews | 4.4 out of 5 stars 815 Reviews | | Full Cure Time | 8 weeks | | Global Trade Identification Number | 00075285000281 | | Hair Color Permanence | Permanent | | Hair Type | All | | Item Form | Cream | | Item Highlight | Permanent Hair Color with Moisture Mask, Fade Resistant Formula For Brillant Color & Shine, 100% Gray Coverage, Vegan Color | | Item Weight | 1.6 ounces | | Manufacturer | SoftSheen Carson | | Manufacturer Part Number | SO-O0173300 | | Material Features | Nourishing, Fade Resistant, Full Coverage | | Model Number | CARSON046532 | | Number of Items | 1 | | Package Information | Bottle | | Product Benefits | Conditioning | | Recommended Uses For Product | Softness | | Suitable Hair Color | Dark Brown | | UPC | 075285000281 | | Unit Count | 1 Count | ## Product Details - **Brand:** SoftSheen - **Color:** Brown Cinnamon 391 - **Item Form:** Cream - **Package Information:** Bottle - **Product Benefits:** Conditioning ## Images ![Carson Dark & Lovely Fade Resist Hair Dye, 391 Brown Cinnamon - Image 1](https://m.media-amazon.com/images/I/817uN0LGxoL.jpg) ## Available Options This product comes in different **Color, Size** options. ## Questions & Answers **Q: Do u have to nleach your hair to use this dye?** A: No, I didn't bleach my hair and the color came out looking good and the shade that I desired. My hair was dark brown before applying the dye. **Q: Why is there a purchase limit on this product? When can I purchase again?** A: That's a seller question as to their reason for limiting **Q: Do you sell lifter for lightening?** A: Yes, Dark and Lovely sells a bleaching kit. Amazon sells it. **Q: The fade resistant color comes with a conditioner to put in after the dying process. do i shampoo first before using the conditioner?** A: Hi there! Thank you for your interest in our SoftSheen-Carson Dark and Lovely Fade Resist Rich Conditioning Color. This product contains ingredients in it that is cleansing your hair as you color. That is why it is not necessary for you to shampoo before conditioning after using our rich conditioning color. We hope this helps! ## Frequently Bought Together - SoftSheen-Carson Dark and Lovely Fade Resist Rich Conditioning Hair Color, Permanent Hair Color, Up To 100 percent Gray Coverage, Brilliant Shine with Argan Oil and Vitamin E, Brown Cinnamon - Creme of Nature, Exotic Shine Hair Color, 9.2 Light Caramel Brown, with Argan Oil from Morocco, 1 Application --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.tn/products/21804391-carson-dark-and-lovely-fade-resist-hair-dye-391-brown](https://www.desertcart.tn/products/21804391-carson-dark-and-lovely-fade-resist-hair-dye-391-brown) --- *Product available on Desertcart Tunisia* *Store origin: TN* *Last updated: 2026-09-24*