--- product_id: 278255664 title: "L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ash, 100 Percent Gray Coverage Hair Dye, Anti-Brass regimen includes gentle shampoo, and an anti-brass conditioner" price: "16.90 DT" currency: TND in_stock: false url: https://www.desertcart.tn/products/278255664-loreal-paris-excellence-cool-supreme-permanent-hair-color-ash-100 store_origin: TN region: Tunisia --- # 100% gray coverage Non-drip creme formula Triple anti-brass protection L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ash, 100 Percent Gray Coverage Hair Dye, Anti-Brass regimen includes gentle shampoo, and an anti-brass conditioner **Price:** 16.90 DT **Availability:** ❌ Out of Stock ## Summary > ❄️ Stay cool, stay flawless — color that commands attention. ## Quick Answers - **What is this?** L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ash, 100 Percent Gray Coverage Hair Dye, Anti-Brass regimen includes gentle shampoo, and an anti-brass conditioner - **How much does it cost?** 16.90 DT with free shipping - **Is it available?** Currently out of stock - **Where can I buy it?** [www.desertcart.tn](https://www.desertcart.tn/products/278255664-loreal-paris-excellence-cool-supreme-permanent-hair-color-ash-100) ## Best For - Customers looking for quality international products ## Why This Product - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Salon-Quality Care:** Triple protection system nourishes and shields hair during and after coloring for healthy, radiant strands. - • **Effortless Application:** Exclusive non-drip creme formula ensures mess-free, precise coloring from root to tip. - • **Flawless Gray Coverage:** Achieve 100% coverage even on the most stubborn grays for a confident, youthful look. - • **Long-Lasting Cool Tone:** Anti-brass technology locks in ash-cool hues for up to 8 weeks—color that stays fresh and vibrant. - • **Complete Anti-Brass Regimen:** Includes gentle shampoo and purple conditioner to neutralize warm tones and maintain that perfect ash finish. ## Overview L'Oreal Paris Excellence Cool Supreme Permanent Hair Color in Ash delivers 100% gray coverage with a triple anti-brass protection system that preserves cool, radiant tones for up to eight weeks. Featuring a non-drip creme formula and a complete anti-brass regimen including shampoo and conditioner, it ensures salon-quality results and nourished hair at home. ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B08HNWBJMN | | Best Sellers Rank | #3,044 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #40 in Hair Color | | Brand | L'Oreal Paris | | Brand Name | L'Oreal Paris | | Color | 3.11 Ash Ultra Ash Black | | Container Type | Box | | Customer Reviews | 4.5 out of 5 stars 15,539 Reviews | | Hair Color Permanence | Permanent | | Hair Type | Normal | | Item Form | Box | | Item Weight | 0.58 Pounds | | Manufacturer | L'Oreal Paris | | Manufacturer Part Number | 071249421550 | | Material Features | Gluten Free | | Material Type Free | Gluten Free | | Model Number | 071249421550 | | Number of Items | 1 | | Package Information | Box | | Product Benefits | Radiant | | Recommended Uses For Product | At-home hair coloring, Covering gray hair | | Suitable Hair Color | All Hair Colors | | UPC | 071249421550 | | Unit Count | 1 Count | ## Product Details - **Brand:** L'Oreal Paris - **Color:** 3.11 Ash Ultra Ash Black - **Item Form:** Box - **Package Information:** Box - **Product Benefits:** Radiant ## Images ![L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ash, 100 Percent Gray Coverage Hair Dye, Anti-Brass regimen includes gentle shampoo, and an anti-brass conditioner - Image 1](https://m.media-amazon.com/images/I/81qjtwUV7HL.jpg) ![L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ash, 100 Percent Gray Coverage Hair Dye, Anti-Brass regimen includes gentle shampoo, and an anti-brass conditioner - Image 2](https://m.media-amazon.com/images/I/81NU70q2wKL.jpg) ![L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ash, 100 Percent Gray Coverage Hair Dye, Anti-Brass regimen includes gentle shampoo, and an anti-brass conditioner - Image 3](https://m.media-amazon.com/images/I/91d1YVYLVsL.jpg) ![L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ash, 100 Percent Gray Coverage Hair Dye, Anti-Brass regimen includes gentle shampoo, and an anti-brass conditioner - Image 4](https://m.media-amazon.com/images/I/81iEkCyhXjL.jpg) ![L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ash, 100 Percent Gray Coverage Hair Dye, Anti-Brass regimen includes gentle shampoo, and an anti-brass conditioner - Image 5](https://m.media-amazon.com/images/I/91ntQnpc9PL.jpg) ## Available Options This product comes in different **Color, Size** options. ## Questions & Answers **Q: What’s new with Excellence? What’s the same? ​** A: We’ve replaced the pre-color treatment with a new salon inspired after color shampoo that cleanses the scalp and hair of excess residue. We have some new models on the front of box but don’t worry, your shade & color is the same you’ve always known! **Q: Does this get darker the longer you leave it on?** A: For the L'Oreal Excellence Creme, the longer the product is on to process the darker the result will be because it continues to deposit color **Q: What do you recommend if I don't like the smell of my hair after I color it?** A: You can care for your hair afterwards with L'Oreal EverPure Shampoo & Conditioner. These products are sulfate free and help protect the hair color from fading. **Q: My gray is beginning to be more stubborn and I need to color more often. Is it safe to use every three weeks?** A: We suggest coloring every 4 weeks or you may use our temporary spray Magic Root Cover Up in between applications. **Q: Does this product contain bleach?** A: The L'Oreal Excellence Creme Hair Color is not a bleach. The product contains ammonia and peroxide but not bleach. If a product contains bleach, there will be packets of bleaching powder in the product. ## Frequently Bought Together - L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ash, 100 Percent Gray Coverage Hair Dye, Anti-Brass regimen includes gentle shampoo, and an anti-brass conditioner - L'Oreal Paris Excellence Creme Permanent Triple Care Hair Color, 3 Natural Black, Gray Coverage For Up to 8 Weeks, All Hair Types, Pack of 1 - L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 3C Cool Darkest Brown, Pack of 1, Hair Dye --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.tn/products/278255664-loreal-paris-excellence-cool-supreme-permanent-hair-color-ash-100](https://www.desertcart.tn/products/278255664-loreal-paris-excellence-cool-supreme-permanent-hair-color-ash-100) --- *Product available on Desertcart Tunisia* *Store origin: TN* *Last updated: 2026-06-21*