--- product_id: 37043334 title: "IROIRO Premium Natural Semi-Permanent Hair Color 140 Platinum (8oz)" brand: "iroiro" price: "134.86 DT" currency: TND in_stock: true reviews_count: 9 url: https://www.desertcart.tn/products/37043334-iroiro-premium-natural-semi-permanent-hair-color-140-platinum-8oz store_origin: TN region: Tunisia --- # IROIRO Premium Natural Semi-Permanent Hair Color 140 Platinum (8oz) **Brand:** iroiro **Price:** 134.86 DT **Availability:** ✅ In Stock ## Quick Answers - **What is this?** IROIRO Premium Natural Semi-Permanent Hair Color 140 Platinum (8oz) by iroiro - **How much does it cost?** 134.86 DT with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.tn](https://www.desertcart.tn/products/37043334-iroiro-premium-natural-semi-permanent-hair-color-140-platinum-8oz) ## Best For - iroiro enthusiasts ## Why This Product - Trusted iroiro brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Description ## Images ![IROIRO Premium Natural Semi-Permanent Hair Color 140 Platinum (8oz) - Image 1](https://m.media-amazon.com/images/I/61tQ7PgZr2L.jpg) ![IROIRO Premium Natural Semi-Permanent Hair Color 140 Platinum (8oz) - Image 2](https://m.media-amazon.com/images/I/71rC6oops0L.jpg) ![IROIRO Premium Natural Semi-Permanent Hair Color 140 Platinum (8oz) - Image 3](https://m.media-amazon.com/images/I/51NHq67ViuL.jpg) ![IROIRO Premium Natural Semi-Permanent Hair Color 140 Platinum (8oz) - Image 4](https://m.media-amazon.com/images/I/51Nl3NjcAfL.jpg) ![IROIRO Premium Natural Semi-Permanent Hair Color 140 Platinum (8oz) - Image 5](https://m.media-amazon.com/images/I/61DHXgE5O4L.jpg) ## Customer Reviews ### ⭐⭐⭐⭐ Great For Getting A Gray Look *by B***R on Reviewed in the United States on October 9, 2018* Imagine walking down the street with your gray hair gently blowing in the wind like Storm from X-Men. It's hot. I've been dying my hair in different shades of gray because I think it looks pretty slick on a younger person, and, it's doable by anyone these days.For the quickest way to gray, I bleach my black hair until it gets to 8 or 9 on the hair color lightness scale. Then I just use a dye like this Iroiro product (versus using purple shampoos and conditioners). It's semi permanent, so touch-ups are necessary if you want to maintain the color.— COLOR INTENSITY —This Platinum color is a very dark gray. Very dark. If you want a lighter gray, you will need to mix this with a neutral mixer like Joico Clear Mixer, in a 2:1 or 1:1 ratio (dark:clear). It requires a bit of experimenting to find the right ratio you like.If you're not sure, you can start darker, and wash your hair to lighten it over time. Since I prefer to keep my gray color longer, I mainly wash my hair with only water, or, use very little shampoo. If you use too much shampoo, it will wash out a lot of the platinum color.— COLOR TINT —There is a slight purplish tint to this product. It is more obvious under cool (blue) lights, but, looks gray under warm (orange-ish) lights. I've tried several gray dyes and have yet to find one without a tint, so I can live with the tint issue. The tint slowing fades after a week or two of light hair washing.— SUMMARY —I previously used the Joico Titanium color (which has a prominent bluer tint), but this Iroiro brand gives you twice as much for a little less money, with a less tinted color. Try gray today. Recommended. ### ⭐⭐⭐⭐ Strong violet undertone... *by G***E on Reviewed in the United States on December 11, 2019* I'm using gray semi-permanent toners to blend my "light brown hair with some silver roots" as I grow out my natural color. I'm looking for a strongly pigmented gray that I can dilute with conditioner so make it last longer. The first photo was heavily diluted with conditioner and left on overnight - too pale for my taste. The second photo was maybe 20% conditioner and left on for two hours. The color is a decent gray although it has more of a purple tone than is noticed in the photo. The IROIRO Platinum was applied to level 10 bleached hair (avoiding my 2" of root growth). Not sure I would order this again before trying some other brands. I feel it's not quite what I was looking for although it really is a good color with my root grow out...Don't know about the staying power yet.... ### ⭐⭐ Not nearly as dark as shown. Hair barely looks different after using. Made hair ridiculously greasy. *by C***Y on Reviewed in the United States on January 18, 2018* I had high hopes for this hair dye. I usually use Pravana Chromasilk Vivids in Silver to maintain my grey hair. I bought Iroiro Platinum because it looked darker without the blue/purple undertones all the other grey dyes seem to have. I bleached my roots the day before using this dye. At first, I was happy that Iroiro had coconut oil in it since I bleach my hair a lot but, after using it, it made my hair SOOO greasy! It also barely dyed my hair. The parts that were still very slightly silver from the Pravana are only a little bit darker than they were before dyeing and my roots didn't pick up the color at all!! I left this dye on for 2 hours. Will not be buying again. The only reason I even gave this dye 2 stars is because it smelled nice. --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.tn/products/37043334-iroiro-premium-natural-semi-permanent-hair-color-140-platinum-8oz](https://www.desertcart.tn/products/37043334-iroiro-premium-natural-semi-permanent-hair-color-140-platinum-8oz) --- *Product available on Desertcart Tunisia* *Store origin: TN* *Last updated: 2026-09-03*