---
product_id: 47967399
title: "Logo Design Love: A Guide to Creating Iconic Brand Identities, 2nd Edition"
price: "346.65 DT"
currency: TND
in_stock: true
reviews_count: 13
url: https://www.desertcart.tn/products/47967399-logo-design-love-a-guide-to-creating-iconic-brand-identities
store_origin: TN
region: Tunisia
---

# Read in under 2 days Top 15 in Graphic Design Books 874+ 5-star reviews Logo Design Love: A Guide to Creating Iconic Brand Identities, 2nd Edition

**Price:** 346.65 DT
**Availability:** ✅ In Stock

## Summary

> 🔥 Unlock the secret sauce of iconic logos and never design in the dark again!

## Quick Answers

- **What is this?** Logo Design Love: A Guide to Creating Iconic Brand Identities, 2nd Edition
- **How much does it cost?** 346.65 DT with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.tn](https://www.desertcart.tn/products/47967399-logo-design-love-a-guide-to-creating-iconic-brand-identities)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Fast-Track Your Design Career:** Absorb expert advice that accelerates your workflow and client collaboration skills.
- • **Trusted by Thousands of Creatives:** Join a community of 874+ reviewers who rate it 4.6 stars on average.
- • **Essential for Both Newbies and Pros:** Whether starting out or leveling up, this guide is your go-to resource.
- • **Master the 'Why' Behind Iconic Brands:** Go beyond basics with deep insights into brand identity creation.
- • **Proven Inspiration for Aspiring Designers:** Fuel your creativity with real-world case studies and professional analysis.

## Overview

Logo Design Love: A Guide to Creating Iconic Brand Identities (2nd Edition) is a highly rated, fast-reading book that offers professional insights and case studies on brand identity creation. Ranked top 15 in Graphic Design books, it’s a must-have for designers seeking to elevate their skills and client relationships.

## Description

Completely updated and expanded, the second edition of David Airey’s Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In Logo Design Love , David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects–including sketches and final results of his own successful designs–he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, and many more. In Logo Design Love , you’ll learn: Best practices for extending a logo into a complete brand identity system Why one logo is more effective than another How to create your own iconic designs What sets some designers above the rest 31 practical design tips for creating logos that last

Review: Sublime - As an aspiring Graphic Designer I've been filling up my to read list at an exponential rate and have been reading them in a ad hoc fashion as I've needed. I started this and finished it in less than 2 days! As a fellow Northerner I was struck by the no nonsense but wholly invaluable advice in the book. This isn't so much a 'how to' guide as a 'why to' guide. It's incredibly easy to read and understand. This isn't your dry textbook or even a coffee table book. If you want to learn why you need to learn how to create a brand, a visual identity and how to work well with clients then this is your book. Essential reading for newbies and the more experienced!
Review: Really inspirational and helpful read. - I purchased this book midway through my BA in Graphic Design as I wanted some fresh inspiration on Logo Design from a professional and use the skills and ideas taught in this book towards my own work. David’s book delivers great case studies and clear examples to really feed your brain and creative mind. The analysis and thinking from a professional is always highly inspiring and at the stage in my BA it was the perfect kick towards harnesses the work flow through the examples given in this great book. I used this thoroughly as a professional source throughout the start of my design career and wanted to recommend it to new designers, students, or people wanting just some great logo design advice. Pick it up! Enjoy!

## Features

- New Store Stock

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | 337,599 in Books ( See Top 100 in Books ) 14 in Computer Graphic Design (Books) 26 in Desktop Publishing Software 362 in Graphics & Multimedia Software |
| Customer Reviews | 4.6 out of 5 stars 876 Reviews |

## Images

![Logo Design Love: A Guide to Creating Iconic Brand Identities, 2nd Edition - Image 1](https://m.media-amazon.com/images/I/5176ZejmyrL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Sublime
*by Á***B on 15 July 2024*

As an aspiring Graphic Designer I've been filling up my to read list at an exponential rate and have been reading them in a ad hoc fashion as I've needed. I started this and finished it in less than 2 days! As a fellow Northerner I was struck by the no nonsense but wholly invaluable advice in the book. This isn't so much a 'how to' guide as a 'why to' guide. It's incredibly easy to read and understand. This isn't your dry textbook or even a coffee table book. If you want to learn why you need to learn how to create a brand, a visual identity and how to work well with clients then this is your book. Essential reading for newbies and the more experienced!

### ⭐⭐⭐⭐⭐ Really inspirational and helpful read.
*by M***R on 30 November 2017*

I purchased this book midway through my BA in Graphic Design as I wanted some fresh inspiration on Logo Design from a professional and use the skills and ideas taught in this book towards my own work. David’s book delivers great case studies and clear examples to really feed your brain and creative mind. The analysis and thinking from a professional is always highly inspiring and at the stage in my BA it was the perfect kick towards harnesses the work flow through the examples given in this great book. I used this thoroughly as a professional source throughout the start of my design career and wanted to recommend it to new designers, students, or people wanting just some great logo design advice. Pick it up! Enjoy!

### ⭐⭐⭐⭐ I love the way David Airey writes but a second edition wasn't needed
*by G***E on 31 January 2018*

Good book just like the first edition but I don't think a second edition was really needed especially when 60% of the content is that of the first edition.

## Frequently Bought Together

- Logo Design Love: A Guide to Creating Iconic Brand Identities, 2nd Edition
- Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding
- Logo Modernism

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*Product available on Desertcart Tunisia*
*Store origin: TN*
*Last updated: 2026-06-03*