--- product_id: 48248249 title: "DIRECTIONS Violet Semi-Permanent Hair Colour - 88ml Tub" brand: "directions" price: "81.23 DT" currency: TND in_stock: true reviews_count: 13 category: "Directions" url: https://www.desertcart.tn/products/48248249-directions-violet-semi-permanent-hair-colour-88ml-tub store_origin: TN region: Tunisia --- # Long-lasting vibrant colour 100% ammonia & peroxide free Conditioning formula for soft hair DIRECTIONS Violet Semi-Permanent Hair Colour - 88ml Tub **Brand:** directions **Price:** 81.23 DT **Availability:** βœ… In Stock ## Summary > πŸ’œ Dare to Violet: Colour that speaks volumes without compromise! ## Quick Answers - **What is this?** DIRECTIONS Violet Semi-Permanent Hair Colour - 88ml Tub by directions - **How much does it cost?** 81.23 DT with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.tn](https://www.desertcart.tn/products/48248249-directions-violet-semi-permanent-hair-colour-88ml-tub) ## Best For - directions enthusiasts ## Why This Product - Trusted directions brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - β€’ **Hair-Loving Formula:** Infused with conditioning agents to keep your hair soft, shiny, and healthy. - β€’ **Mix & Match Mastery:** Create your signature shade by blending with other semi-permanent colours effortlessly. - β€’ **Compact & Convenient:** 88ml tub designed for easy application and enough coverage for shoulder-length hair. - β€’ **Damage-Free Colouring:** No bleach or peroxide neededβ€”perfect for chemically treated hair and sensitive scalps. - β€’ **Fade-Defying Vibrance:** Enjoy rich violet hues that last wash after wash without harsh chemicals. ## Overview La Riche Directions Violet Semi-Permanent Hair Colour offers a long-lasting, vibrant violet shade with a conditioning formula that nourishes hair. Free from ammonia, peroxide, and PPD, it’s ideal for chemically treated hair and allows creative mixing for custom colours. This 88ml cream tub delivers salon-quality results without damage, perfect for millennials seeking bold, healthy hair transformations. ## Description Product Description Directions semi permanent Violet hair colour can be mixed with each other for the most beautiful colours. It is best applied to chemically treated hair. Long-lasting hair colour. 100 Percent free from ammonia, peroxide and PPD. It has a great conditioning effect. Ingredients Aqua (Pure), Cetearyl Alcohol, Distearoylethyl, 2 Hydroxyethylmonium, Methosulfate (And) Cetearyl Alcohol, Ceteareth-20, Citric Acid, Methylparaben, Hc Yellow 4, Basic Orange 31 Basic Violet 16, Basic Red 51, Ci60730,Basic Blue 99 Hc Blue 15, Ci42520. Directions [PARTIAL] The hair color cream is semi-permanent, does not require mixing with hydrogen peroxide and can be combined with other colors to create unique shades. Safety Warning Do not use pale towels or new towels. Wear rubber or plastic gloves to prevent paint from getting on your hands. Do not sleep on pale pillows or bedding for a few days. Box Contains 1 x La Riche Directions Violet Semi-Permanent Hair Colour 88 ml Review: Delicious shades - Pleasant vegetable based semi-permanent hair dye. Easy to apply. Beautiful shade with depth & shine. Shade can vary depending how long it is left on the hair. Conditions the hair, so can be applied frequently without fear of damage. Does β€˜bleed’ when hair is washed for the first week after application, so avoid white towels! Have used this product for a decade in various colours & it never disappoints. Superior to most other semi-permanent products. Review: You do not need bleach. πŸ˜€ - I bought this for my wife, this is her review. Really, really pleased with this colour. I like to colour my hair a very deep black but I find they fade quite quickly and I was doing it every other month which was starting to damage my hair, so I got the ebony to try, when I opened it I was a little worried, I like the blue black type colours and this looked a sort of reddish dark brown colour, when on though (or on your skin or any other surface) it's more of a blue black. I didn't bleach or pre lighten my hair, it was already dyed black, I used two tubs to completely cover my bra strap length hair although I think for reapplications it will only need one, one and a half at most, my hair was washed and towel dried, and I left it on for about two hours. I used Vaseline all around my hairline and on my ears as I know this can really stain your skin, and I wore thick yellow rubber gloves and applied it with my hands rather than a tint brush as I was doing all over. I also had plenty of bleach on hand as this really stains your bath and sink. If you do get it on your skin get it off quickly and it doesn't stain then. The colour is amazing, I'm really pleased with it, I wanted a really Deep black like the pictures of really classy forties film stars, but without chemicals and this is it, my hair is soft and shiny after using too. I will say make sure you rinse it all out properly as I had to go back and do it again as I could feel it still in my hair as I was drying it. It really is worth the extra effort it looks and feels great and you don't have to bleach to get it right. I will admit my scalp is a little blue but that's a small price to pay for the colour I want without the damage, and it hasn't stained my pillow like other reviewers have mentioned, I think they haven't rinsed properly. I'm now thinking of mixing the ebony and midnight blue. Will update as to how long its lasts before needing reapplication. UPDATE: After four boxes of hair colour remover my hair was almost my natural dark brown, I have just applied one tub of midnight blue mixed with a little conditioner, I put it on dry hair and left it on for about two hours and I am sooooo pleased with the result. Its a very dark subtle blue, it almost looks black at a distance then you see the blue as you get nearer, under the light the blue is much more obvious but still subtle. Before deciding to try this I had also had a go at mixing a full pot of ebony with three quarter of midnight blue and got a gorgeous intense blue black. You can experiment with these colours and you don't need bleach. ## Technical Specifications | Specification | Value | |---------------|-------| | Brand | Directions | | Colour | Violet | | Hair type | All | | Item form | Cream | | Package information | Tub | | Product benefits | Offers adjustable shade to hair with semi-permanent coloring | ## Product Details - **Brand:** Directions - **Colour:** Violet - **Hair type:** All - **Item form:** Cream - **Material Type Free:** Ammonia Free, Paraphenylenediamine Free, Peroxide Free - **Material feature:** Hypoallergenic, Ammonia Free - **Number of items:** 1 - **Package information:** Tub - **Product benefits:** Offers adjustable shade to hair with semi-permanent coloring - **Unit count:** 89.0 millilitre ## Images ![DIRECTIONS Violet Semi-Permanent Hair Colour - 88ml Tub - Image 1](https://m.media-amazon.com/images/I/61FdEeZzTEL.jpg) ![DIRECTIONS Violet Semi-Permanent Hair Colour - 88ml Tub - Image 2](https://m.media-amazon.com/images/I/51iJeayRmnL.jpg) ## Available Options This product comes in different **Color, Size** options. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Delicious shades *by R***T on 12 April 2026* Pleasant vegetable based semi-permanent hair dye. Easy to apply. Beautiful shade with depth & shine. Shade can vary depending how long it is left on the hair. Conditions the hair, so can be applied frequently without fear of damage. Does β€˜bleed’ when hair is washed for the first week after application, so avoid white towels! Have used this product for a decade in various colours & it never disappoints. Superior to most other semi-permanent products. ### ⭐⭐⭐⭐⭐ You do not need bleach. πŸ˜€ *by A***R on 5 June 2017* I bought this for my wife, this is her review. Really, really pleased with this colour. I like to colour my hair a very deep black but I find they fade quite quickly and I was doing it every other month which was starting to damage my hair, so I got the ebony to try, when I opened it I was a little worried, I like the blue black type colours and this looked a sort of reddish dark brown colour, when on though (or on your skin or any other surface) it's more of a blue black. I didn't bleach or pre lighten my hair, it was already dyed black, I used two tubs to completely cover my bra strap length hair although I think for reapplications it will only need one, one and a half at most, my hair was washed and towel dried, and I left it on for about two hours. I used Vaseline all around my hairline and on my ears as I know this can really stain your skin, and I wore thick yellow rubber gloves and applied it with my hands rather than a tint brush as I was doing all over. I also had plenty of bleach on hand as this really stains your bath and sink. If you do get it on your skin get it off quickly and it doesn't stain then. The colour is amazing, I'm really pleased with it, I wanted a really Deep black like the pictures of really classy forties film stars, but without chemicals and this is it, my hair is soft and shiny after using too. I will say make sure you rinse it all out properly as I had to go back and do it again as I could feel it still in my hair as I was drying it. It really is worth the extra effort it looks and feels great and you don't have to bleach to get it right. I will admit my scalp is a little blue but that's a small price to pay for the colour I want without the damage, and it hasn't stained my pillow like other reviewers have mentioned, I think they haven't rinsed properly. I'm now thinking of mixing the ebony and midnight blue. Will update as to how long its lasts before needing reapplication. UPDATE: After four boxes of hair colour remover my hair was almost my natural dark brown, I have just applied one tub of midnight blue mixed with a little conditioner, I put it on dry hair and left it on for about two hours and I am sooooo pleased with the result. Its a very dark subtle blue, it almost looks black at a distance then you see the blue as you get nearer, under the light the blue is much more obvious but still subtle. Before deciding to try this I had also had a go at mixing a full pot of ebony with three quarter of midnight blue and got a gorgeous intense blue black. You can experiment with these colours and you don't need bleach. ### ⭐⭐⭐⭐⭐ Almost green *by H***H on 28 April 2026* Love this colour 10/10 ## Frequently Bought Together - DIRECTIONS Violet Semi-Permanent Hair Colour - 88ml Tub - DIRECTIONS Plum Semi-Permanent Hair Colour - 88ml Tub - DIRECTIONS Flamingo Pink Semi-Permanent Hair Colour - 88ml Tub --- ## Why Shop on Desertcart? - πŸ›’ **Trusted by 1.3+ Million Shoppers** β€” Serving international shoppers since 2016 - 🌍 **Shop Globally** β€” Access 737+ million products across 21 categories - πŸ’° **No Hidden Fees** β€” All customs, duties, and taxes included in the price - πŸ”„ **15-Day Free Returns** β€” Hassle-free returns (30 days for PRO members) - πŸ”’ **Secure Payments** β€” Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** β€” Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.tn/products/48248249-directions-violet-semi-permanent-hair-colour-88ml-tub](https://www.desertcart.tn/products/48248249-directions-violet-semi-permanent-hair-colour-88ml-tub) --- *Product available on Desertcart Tunisia* *Store origin: TN* *Last updated: 2026-08-03*