---
product_id: 49014098
title: "Fudge Urban Matte Wax, Firm Hold All Day Styling, Non-Sticky and Invisible Texture, Hair Wax for Men, 70 g"
brand: "fudge urban"
price: "90.25 DT"
currency: TND
in_stock: true
reviews_count: 13
category: "Fudge Urban"
url: https://www.desertcart.tn/products/49014098-fudge-urban-matte-wax-firm-hold-all-day-styling-non
store_origin: TN
region: Tunisia
---

# Effortless texture & volume boost Matte, non-sticky, zero shine finish Firm invisible hold up to 24h Fudge Urban Matte Wax, Firm Hold All Day Styling, Non-Sticky and Invisible Texture, Hair Wax for Men, 70 g

**Brand:** fudge urban
**Price:** 90.25 DT
**Availability:** ✅ In Stock

## Summary

> 🔥 Own your look with invisible power and matte perfection

## Quick Answers

- **What is this?** Fudge Urban Matte Wax, Firm Hold All Day Styling, Non-Sticky and Invisible Texture, Hair Wax for Men, 70 g by fudge urban
- **How much does it cost?** 90.25 DT with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.tn](https://www.desertcart.tn/products/49014098-fudge-urban-matte-wax-firm-hold-all-day-styling-non)

## Best For

- fudge urban enthusiasts

## Why This Product

- Trusted fudge urban brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Matte Texture Mastery:** Craft that coveted urban matte look with zero grease—perfect for the modern professional who demands natural style.
- • **All-Day Invisible Grip:** Experience a powerful, non-sticky hold that keeps your style locked from dawn till dusk without any shine.
- • **Barber-Approved Finish:** Achieve salon-quality, textured styles at home—join thousands of trendsetters who swear by Fudge Urban Matte Wax.
- • **Effortless Styling Power:** Smooth application with a little product goes a long way, delivering voluminous, textured hair that speaks confidence.
- • **Frizz Control & Strength:** Tame unruly strands while strengthening your hair, ensuring your look stays sharp and polished all day.

## Overview

Fudge Urban Matte Wax is a 70g cruelty-free styling wax designed for men seeking a strong, invisible hold with a natural matte finish. Ideal for dry hair, it delivers all-day texture and volume without shine or stickiness, while controlling frizz and strengthening hair. Trusted by professionals and loved by thousands, it’s the ultimate tool for effortless, barber-inspired urban styles.

## Description

Product Description No Shine Wax for a Messed Up Look. Super dry, non sticky Fudge Urban Matte Wax gives you maximum texture with a firm invisible hold. Ingredients Aqua (Water), Lanolin Cera (Lanolin Wax), Stearic Acid, Cera Microcristallina (Microcrystalline Wax), Paraffinum Liquidum (Mineral Oil), Bentonite, Kaolin, Alcohol Denat., Paraffin, PEG-20 Hydrogenated Lanolin, Propylene Glycol, Steareth-21, Vinyl Caprolactam/VP/Dimethylaminoethylmethacrylate Copolymer, Alcohol, Polyvinylcaprolactam, Phenyl Trimethicone, Methylparaben, Propylparaben, Parfum (Fragrance), Triethanolamine, Disodium EDTA, Benzophenone-4, Magnesium Chloride, Magnesium Nitrate, Methylchloroisothiazolinone, Methylisothiazolinone, Coumarin Directions Rub through dry hair and style as desired Manufacturer Contact Information PZ Cussons (Europe) Ltd., ‘C’, Ardilaun Ct., 112-114 St Stephens Green, Dublin D02 TD28, Eire. PZ Cussons Beauty LLP, Manchester M22 5TG.

Review: Perfect for a Strong Hold and Natural Finish! - I've been using Fudge Urban Matte Wax for a few weeks now, and I’m really impressed with the results. It gives my hair great texture and hold without the greasy, shiny look that some styling products leave behind. What I Love: ✅ Matte Finish – The matte finish is exactly what I wanted. It leaves my hair looking natural and styled without any unwanted shine. ✅ Strong Hold – It provides a strong, flexible hold that lasts throughout the day. My hair stays in place, but it still feels moveable and doesn’t stiffen up. ✅ Easy to Use – The wax is smooth and easy to apply, and a little goes a long way. I only need a small amount to style my hair. ✅ Great Texture – It adds just the right amount of texture to my hair, giving it a fuller, more voluminous look. ✅ No Residue – It doesn’t leave any residue or flakiness, which I’ve experienced with other matte products in the past. A Small Note: 🔹 If you have very thick hair, you might need a bit more product to achieve the desired hold. Final Thoughts: Fudge Urban Matte Wax is a top-tier styling product for anyone looking for a natural matte finish with strong hold. It’s easy to apply, long-lasting, and perfect for creating textured, voluminous styles. Highly recommend for anyone who wants a flexible, natural-looking style!
Review: Best on market - good hold, brilliant texture and matte effect - Tried many over the years and this has been my go to for the last 15 - IMO, it gives a great matte look + hold for short to mid hair, without looking wet, greasy or overly done. Most importantly, you can get a lot of texture with it - which I think is often underrated. Paired with a skilled barber’s work, you can make hair 🔥 It lasts from morn to dawn and in a pinch, can be reshaped the following day. It changed recipe and fragrance a while back, which upset core users but it didn’t really bother me. A tub usually last me 3-4 weeks of daily use and I use as much as I feel needed I think it actually gets better over the course of use, as it dries out! Becoming more potent in terms of hold - I open the tub when I first get it and leave it open for a day or two to kick start the process. By the end of the tub, it goes quite dry and difficult to spread…usually chop it out with a spoon or something and then it’s perfection

## Features

- Matte Look: Elevate your style game with Fudge Urban Matte Wax, your go-to for a bold, messed-up look with zero shine and maximum texture
- Invisible Firm Hold: Embrace the ultimate hold. This non-sticky wax grants you a powerful, invisible grip for your confident, standout style
- Effortless Statement: Achieve that bold, urban look that empowers you to craft a style that speaks volumes with minimal effort
- Directions: Rub through dry hair and style as desired
- Stand-Out Results: Achieve affordable, barber-inspired hair, Our Matte Up and Rough Up ranges make it easy to create your ideal look

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B009G6DPQA |
| Benefits | Strengthening, shape and hold, frizz control, non-sticky, no shine |
| Best Sellers Rank | 348 in Beauty ( See Top 100 in Beauty ) 5 in Hair Styling Putty, Clay & Wax |
| Brand Name | Fudge Urban |
| Country Of Origin | Thailand |
| Customer Reviews | 4.5 out of 5 stars 1,842 Reviews |
| Global Trade Identification Number | 09312396000061 |
| Hair Type | Dry |
| Hair type | Dry |
| Item Form | Wax |
| Item Volume | 70 Millilitres |
| Item Weight | 0.15 Pounds |
| Item form | Wax |
| Liquid Volume | 70 Millilitres |
| Liquid volume | 70 Millilitres |
| Manufacturer | Fudge Urban |
| Manufacturer Contact Information | PZ Cussons (Europe) Ltd., ‘C’, Ardilaun Ct., 112-114 St Stephens Green, Dublin D02 TD28, Eire. PZ Cussons Beauty LLP, Manchester M22 5TG. |
| Material Type Free | Cruelty free |
| Number of Items | 1 |
| Product benefits | Strengthening, shape and hold, frizz control, non-sticky, no shine |
| Scent | Citrus |
| Scent Name | Citrus |
| UPC | 712703256379 730158597298 |
| Unit Count | 70.0 gram |

## Product Details

- **Brand:** Fudge Urban
- **Hair type:** Dry
- **Item form:** Wax
- **Item volume:** 70 Millilitres
- **Liquid volume:** 70 Millilitres
- **Material Type Free:** Cruelty free
- **Number of items:** 1
- **Product benefits:** Strengthening, shape and hold, frizz control, non-sticky, no shine
- **Scent:** Citrus
- **Unit count:** 70.0 gram

## Images

![Fudge Urban Matte Wax, Firm Hold All Day Styling, Non-Sticky and Invisible Texture, Hair Wax for Men, 70 g - Image 1](https://m.media-amazon.com/images/I/81ifjaZsUVL.jpg)

## Available Options

This product comes in different **Size, Style** options.

## Questions & Answers

**Q: Is this water soluble? Does it wash out wi water rinse only ?**
A: It washes out easily but never tried without shampoo. I would think you wouldnt fully remove it without a bit of shampoo

**Q: Is it vegan?**
A: Hi Shelley, 

Unfortunately this product isn't suitable for vegans as it contains Lanolin.

Many thanks,
Team Fudge x

**Q: Does it make grey hair look darker ?**
A: It depends on application on damp or dry hair.

**Q: what does it smell like?**
A: Very nice.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Perfect for a Strong Hold and Natural Finish!
*by L***G on 30 January 2025*

I've been using Fudge Urban Matte Wax for a few weeks now, and I’m really impressed with the results. It gives my hair great texture and hold without the greasy, shiny look that some styling products leave behind. What I Love: ✅ Matte Finish – The matte finish is exactly what I wanted. It leaves my hair looking natural and styled without any unwanted shine. ✅ Strong Hold – It provides a strong, flexible hold that lasts throughout the day. My hair stays in place, but it still feels moveable and doesn’t stiffen up. ✅ Easy to Use – The wax is smooth and easy to apply, and a little goes a long way. I only need a small amount to style my hair. ✅ Great Texture – It adds just the right amount of texture to my hair, giving it a fuller, more voluminous look. ✅ No Residue – It doesn’t leave any residue or flakiness, which I’ve experienced with other matte products in the past. A Small Note: 🔹 If you have very thick hair, you might need a bit more product to achieve the desired hold. Final Thoughts: Fudge Urban Matte Wax is a top-tier styling product for anyone looking for a natural matte finish with strong hold. It’s easy to apply, long-lasting, and perfect for creating textured, voluminous styles. Highly recommend for anyone who wants a flexible, natural-looking style!

### ⭐⭐⭐⭐⭐ Best on market - good hold, brilliant texture and matte effect
*by F***4 on 15 January 2026*

Tried many over the years and this has been my go to for the last 15 - IMO, it gives a great matte look + hold for short to mid hair, without looking wet, greasy or overly done. Most importantly, you can get a lot of texture with it - which I think is often underrated. Paired with a skilled barber’s work, you can make hair 🔥 It lasts from morn to dawn and in a pinch, can be reshaped the following day. It changed recipe and fragrance a while back, which upset core users but it didn’t really bother me. A tub usually last me 3-4 weeks of daily use and I use as much as I feel needed I think it actually gets better over the course of use, as it dries out! Becoming more potent in terms of hold - I open the tub when I first get it and leave it open for a day or two to kick start the process. By the end of the tub, it goes quite dry and difficult to spread…usually chop it out with a spoon or something and then it’s perfection

### ⭐⭐⭐⭐ Good product
*by J***J on 21 December 2022*

This is the 2nd time I bought this product, it does the work. Good: easy to use, slight scent of coconut, I have thin hair so need some product with strong holding. This product does the work and still reworkable during the day, can give me the messing looking, so good enough. Bad: the metal container does not have a good seal, after the plastic seal removed, this product needs to be finished in certain time (probably 1month), afterwards it will become hard and sticky to use. Base on these, I give 4 stars for this product, hope this helps.

## Frequently Bought Together

- Fudge Urban Matte Wax! - 70ml!
- Fudge Sculpt Matte Hed 8 Matte Hold Factor Texture Paste 2.5 oz
- Fudge Matte Hed Extra Strong Hold Texture Wax, 2.87 Ounce

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*Product available on Desertcart Tunisia*
*Store origin: TN*
*Last updated: 2026-09-14*