--- product_id: 49035109 title: "L'Oreal Paris Preference Hair Dye, Long Lasting, Luminous Permanent Hair Colour, 4.26, Tuscany" brand: "l'oreal paris" price: "32.81 DT" currency: TND in_stock: true reviews_count: 8 url: https://www.desertcart.tn/products/49035109-loreal-paris-preference-hair-dye-long-lasting-luminous-permanent-hair store_origin: TN region: Tunisia --- # Precious flower oils for luminous shine Permanent, fade-defying colour UV-filter & Vitamin E conditioner protection L'Oreal Paris Preference Hair Dye, Long Lasting, Luminous Permanent Hair Colour, 4.26, Tuscany **Brand:** l'oreal paris **Price:** 32.81 DT **Availability:** ✅ In Stock ## Summary > 🎨 Unlock your most luminous, fade-proof hair – because you’re worth it! ## Quick Answers - **What is this?** L'Oreal Paris Preference Hair Dye, Long Lasting, Luminous Permanent Hair Colour, 4.26, Tuscany by l'oreal paris - **How much does it cost?** 32.81 DT with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.tn](https://www.desertcart.tn/products/49035109-loreal-paris-preference-hair-dye-long-lasting-luminous-permanent-hair) ## Best For - l'oreal paris enthusiasts ## Why This Product - Trusted l'oreal paris brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Optimal Grey Coverage:** Achieve full, natural-looking grey coverage with a translucent gel that locks in colour. - • **UV & Vitamin E Shield:** Protect your hair’s shine and health with a conditioner enriched with UV filters and antioxidants. - • **Nourishing Gel Formula:** Infused with precious flower oils to intensify natural tones and add a glossy finish. - • **Complete Colour Care Kit:** Includes colourant, developer, shine protect conditioner, and gloves for a salon-quality at-home treatment. - • **Fade-Defying Luminous Colour:** Experience vibrant, multi-tonal hair that stays radiant for up to 8 weeks. ## Overview L'Oreal Paris Preference Hair Dye in 4.26 Tuscany offers a permanent, fade-defying colour enriched with precious flower oils for luminous, multi-tonal results. This all-in-one kit includes a colourant gel, developer cream, nourishing shine protect conditioner with UV filter and Vitamin E, plus protective gloves, ensuring optimal grey coverage and long-lasting vibrancy for up to 8 weeks. ## Description Product Description L'Oreal Paris Preference, the expert of permanent, fade-defying luminous hair colour. Our translucent gel technology together with our precious shine oil give the ultimate luminous colour full of reflects. Use the shine protect conditioner enriched with a UV filter and Vitamin E derivative to preserve the shine of your coloured hair for up to 8 weeks. Our Shine Oil is enriched with precious flower oils to intensify the natural tones of your hair colour. Infused with a sensorial fragrance for an improved experience at application. Be colour safe and always do your 48-hour patch test. Born in the 1970’s, Preference has over 50 years of creating at home hair colour proven to give you a fade defying- multi-tonal colour result. The iconic ‘You’re Worth It’ tagline was created for Preference 50 years ago and still to this day remains at the heart of the brand. Ingredients 1242564 - Colourant Gel: Aqua / Water, Trideceth-2 Carboxamide MEA, Propylene Glycol, Hexylene Glycol, PEG-2 Oleamine, Polyglyceryl-4 Oleyl Ether, Oleyl Alcohol, Alcohol Denat., Ammonium Hydroxide, Polyglyceryl-2 Oleyl Ether, Oleic Acid, Sodium Diethylaminopropyl Cocoaspartamide, Toluene-2,5-Diamine, 4-Amino-2-Hydroxytoluene, p-Aminophenol, Sodium Metabisulfite, Hydroxypropyl Bis(N-Hydroxyethyl-p Phenylenediamine) HCL, Thioglycerin, 2-Methyl-5 Hydroxyethylaminophenol, Ammonium Acetate, EDTA, Erythorbic Acid, Parfum / Fragrance. (F.I.L. C234367/1) 1152439 - Developer Cream: Aqua / Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Salicylate, Trideceth-2 Carboxamide MEA, Phosphoric Acid, Ceteareth-25, Tetrasodium Etidronate, Tetrasodium Pyrophosphate, Glycerin. (F.I.L. C202318/2) 1217043 A - Shine Protect Conditioner: Aqua / Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Candelilla Cera / Candelilla Wax, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Tocopheryl Acetate, Sodium PCA, Phenoxyethanol, Ethylhexyl Salicylate, Trideceth-6, Chlorhexidine Digluconate, Limonene, Camelina Sativa Seed Oil, Linalool, Benzyl Alcohol, Benzyl Benzoate, Geraniol, Cetrimonium Chloride, Citronellol, Hexyl Cinnamal, Amyl Cinnamal, Parfum / Fragrance. (F.I.L. C232981/1) 1200281 - Precious Oil: PPG-5-Ceteth-20, Helianthus Annuus Seed Oil / Sunflower Seed Oil, Parfum / Fragrance, Cocos Nucifera Oil / Coconut Oil, Tocopherol, Camellia Oleifera Seed Oil. (F.I.L. C234136/1) P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions BEFORE YOU STARTREMEMBER TO CONDUCT YOUR ALLERGY ALERT TEST 48 HOURS BEFORE. COVER YOUR SHOULDERS WITH A TOWEL AND PUT ON THE GLOVES PROVIDED. 1.PREPARATION POUR THE COLOURANT GEL (1) INTO THE DEVELOPER CREAM BOTTLE (2). NEXT, POUR THE SHINE OIL INTO THE DEVELOPER CREAM BOTTLE (2). REPLACE THE APPLICATOR CAP AND MAKE SURE IT IS SECURE. SHAKE THE BOTTLE UNTIL THE MIXTURE IS FULLY COMBINED. ONCE THIS IS COMPLETE, TWIST OFF THE APPLICATOR TIP TO AVOID THE BOTTLE FROM BURSTING. 2.APPLICATION BEFORE APPLICATION, WET AND TOWEL DRY YOUR HAIR – DO NOT WASH IT. OPTION 1 – FULL HEAD – FOR HAIR THAT HASN’T BEEN COLOURED IN THE PAST 3 MONTHS. 1.APPLY MIXTURE ALL OVER THE HEAD. APPLY THE COLOUR MIXTURE TO YOUR ROOTS AND GREYS FIRST. NEXT, USE THE APPLICATOR TIP TO HELP SEPARATE YOUR HAIR INTO SMALL, EVEN SECTIONS AND APPLY THE MIXTURE ON YOUR LENGTHS AND SPREAD IT ALL OVER YOUR HAIR. 2.MASSAGE THOROUGHLY. MASSAGE THE MIXTURE ALL THROUGH YOUR HAIR UNTIL IT IS FULLY SATURATED. LEAVE IN FOR 30 MINS. OPTION 2 – COLOUR TOUCH UP – FOR HAIR THAT HAS BEEN COLOURED WITHIN THE PAST 3 MONTHS IN A SIMILAR SHADE. 1.APPLY ON ROOTS. APPLY THE COLOUR MIXTURE TO YOUR ROOTS. USE THE APPLICATOR TIP TO HELP SEPARATE YOUR HAIR INTO SMALL, EVEN SECTIONS, AND THEN MASSAGE. LEAVE IN FOR 20 MINUTES. 2.APPLY ON LENGTHS. APPLY THE COLOUR MIXTURE TO YOUR LENGTHS. LEAVE IN FOR 10 MINUTES. NEVER KEEP ANY UNUSED MIXTURE: DISPOSE OF THE PRODUCT DOWN THE DRAIN IMMEDIATELY. IN CASE OF SKIN CONTACT, CLEAN WITH DAMP COTTON.3.RINSE AND NOURISH 3. RINSE. POUR WARM WATER ON YOUR HAIR AND MASSAGE GENTLY. RINSE THOROUGHLY UNTIL WATER RUNS CLEAR. 4.APPLY SHINE PROTECT CONDITIONER. SPREAD THE SHINE PROTECT CONDITIONER (3) ALL OVER YOUR HAIR AND MASSAGE GENTLY. LEAVE IN FOR 2 MINUTES. USE ONCE EVERY WEEK. Safety Warning For external use only. Manufacturer Contact Information L'Oréal Paris, London, W6 8AZ See more ## Features - Permanent hair dye with optimal grey coverage, Complete hair colour treatment with colourant and developer gel, colour lock conditioner and disposable gloves - Translucent gel formula with precious flower oils for a beautiful shade with luminous reflects, Intensifies the natural tones of your hair colour, For an intense natural colour with permanent results - Follow packet instructions, Patch test 48 hours before use, 1.) Use gloves and pour colouring bottle into developer bottle and shake to mix evenly, 2.) Apply colour and leave for recommended time, 3.) Follow with conditioner and rinse - Creates lustrous fade-defying shades with light-reflecting colours, Includes a nourishing shine protect conditioner with UV-filter and Vitamin E - Contents: 1x L'Oréal Paris Preference permanent hair colour in 4.26 Tuscany, Each box includes: 1x caring colourant crème, 1x developer crème, 1x conditioner, 1x pair of protective gloves ## Technical Specifications | Specification | Value | |---------------|-------| | Manufacturer | L'Oréal | | Package dimensions | 17.2 x 9.5 x 6.4 centimetres | | Package Weight | 0.24 Kilograms | | Item dimensions L x W x H | 9.4 x 6.5 x 17.2 centimetres | | Brand | L'Oreal Paris | | Colour | 4.26 Pure Burgundy Hair Dye | | Format | Gel | | Skin type | Normal | | Speciality | Natural | | Language | English | | Item model number | 3600523422227 | | Product Dimensions | 9.4 x 6.5 x 17.2 cm; 240 g | | ASIN | B01N9XUNVC | ## Product Details - **Colour:** 4.26 Pure Burgundy Hair Dye - **Package information:** Box - **Product benefits:** Intensive grey coverage and colour durability - **Brand:** L'Oreal Paris - **Item form:** Gel - **Hair type:** natural - **Number of items:** 1 - **Unit count:** 1.0 count - **Material feature:** Natural - **Material Type Free:** Ammonia Free, Parabens Free, Sulfates Free, Silicones Free, Gluten Free ## Images ![L'Oreal Paris Preference Hair Dye, Long Lasting, Luminous Permanent Hair Colour, 4.26, Tuscany - Image 1](https://m.media-amazon.com/images/I/71YrW+nUuML.jpg) ![L'Oreal Paris Preference Hair Dye, Long Lasting, Luminous Permanent Hair Colour, 4.26, Tuscany - Image 2](https://m.media-amazon.com/images/I/91YacDpNepL.jpg) ![L'Oreal Paris Preference Hair Dye, Long Lasting, Luminous Permanent Hair Colour, 4.26, Tuscany - Image 3](https://m.media-amazon.com/images/I/81hjKrWRQAL.jpg) ![L'Oreal Paris Preference Hair Dye, Long Lasting, Luminous Permanent Hair Colour, 4.26, Tuscany - Image 4](https://m.media-amazon.com/images/I/81zdOKBHeXL.jpg) ![L'Oreal Paris Preference Hair Dye, Long Lasting, Luminous Permanent Hair Colour, 4.26, Tuscany - Image 5](https://m.media-amazon.com/images/I/91YTY22NS5L.jpg) ## Available Options This product comes in different **Size Name** options. ## Questions & Answers **Q: How long does this hair colour last?** A: Preference is a permanent hair dye with up to 8 weeks of fade-defying colour and shine. **Q: Can I use this to cover my grey roots?** A: Preference provides up to 100% grey coverage. If you hesitate between two shades, choose the lightest between the two. If you have a lot of grey hair, this shade will cover perfectly **Q: How do I choose the right shade?** A: We suggest you 1) use the full shade matrix above to pick your base colour by deciding how light or dark you prefer 2) pick your reflect by choosing a neutral, cool or warm tone in your colour; avoid going more than 2 levels above your base colour. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Lovely colour *by J***9 on 15 September 2021* I bought this hair colour as I had a colour done at the hair salon which just didn't last. I used this as a top up and put it on for 10 minutes as this was the recommendation for recently coloured hair. It is a lovely colour though make sure you rinse it thoroughly and change your top afterwards as my leather sofa was covered in pink hair dye afterwards...ooops. It did come out after lots of scrubbing and specialised cleaning. So although it ended up being an expensive hair colour following my disaster, I would say it is a lovely hair colour though the ammonia smell is rather strong but still recommend. ### ⭐⭐⭐⭐⭐ Beautiful color *by �***� on 1 April 2018* This is a beautiful colour. Im satisfied with it,however the result on the box, are not the same, maybe for black hair but not for blonde.So, my hair had the roots all grown, half of my hair, on the lenght being brunette (my natural color) and half a blonde, like caramel blonde. I knew that the blonde part of the hair won't get that purple (i wanted the blackberries colour), so i added black, like half of the quantity i've used of this colour.Result were: Where it was my natural colour, inside the house looks like black but on the light it's a very dark purple. On the blonde side, is pretty much he same, only that on the light the purple is more obvious. All being said im very satisfied i got the colour i wanted, and now all my hair has the same colour. I'll sure buy this again, and i won't have to use black anymore since my hair is darker already. ### ⭐⭐⭐⭐ Good value dye 👍🏻 *by S***D on 26 March 2025* Good value product ## Frequently Bought Together - L'Oreal Paris Preference Hair Dye, Long Lasting, Luminous Permanent Hair Colour, 4.26, Tuscany - Cif Cleanboost Kitchen Spray 100% tough grease removal for cleaning ceramic, chrome and enamel surfaces 700 ml --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.tn/products/49035109-loreal-paris-preference-hair-dye-long-lasting-luminous-permanent-hair](https://www.desertcart.tn/products/49035109-loreal-paris-preference-hair-dye-long-lasting-luminous-permanent-hair) --- *Product available on Desertcart Tunisia* *Store origin: TN* *Last updated: 2026-06-09*