It Cosmetics Your Skin But Better CC Cream with SPF 50+ (Tan)

wasted my time. I should have gone to Ulta which I , ultimately, did and picked up 2. I like that this product has 50 SPF and is full-coverage. It stays on mostly during sweaty exercise class. I've never used it as a sunblock..say on the beach because due to BCCs and SCCs my days in the sun are over : ( !

This CC cream gives a beautiful finish applied with a makeup sponge on mature skin. I've been wearing dior backstage foundation for years and it doesn't look as good on my 50 year old skin as it once did. For shade reference, I wear N1 in dior. I first tried fair light CC cream, but fair beige (a shade lighter) is more suitable for my skin tone. I also typically use Laura Mercier setting powder with foundation, but this CC cream looks better without it. Even knowing how much better it looks , I'm tempted to apply setting powder because it never feels fully dry. I'm convinced this moisture is what makes the finish so beautiful.

I have been using this product for the last 5 years. It has an SPF 50 sunscreen in it, and it is a very light-weight liquid makeup. It just takes a small amount for coverage. I do recommend this product.

If you are over 40 with sun damage, redness, and dry skin, this is the stuff for you! Although the color I purchased is too dark, I am keeping this tube for the summer months. My skin has been very dry with lots of redness from being stuck inside with the heater running all winter. As soon as I applied this CC cream (with fingertips) my skin felt soothed and softened. Since the color is 2 shades darker than my skin, it covered all the redness and dark under eye area. Not sure how coverage would be with lighter shade.I will repurchase in a lighter shade. Product smells like sunscreen tinged with perfume. That cost it a star in my book. Prefer unscented makeup.

For me this is the best foundation I have ever used. Lightweight, great coverage, and natural look with minimal product. Love this stuff!

My cc cream has lasted me over 6 months and I use it once a day. Mid day you’ve gotta re apply for sure but I love that you only have to use a small amount and it goes a LONG way. Definitely worth the price. 10/10 recommend

It does on well and dies t feel like it's too heavy on my skin. I don't like wearing foundation because it makes me feel like it's clogging pores and my face is dirty lol. But this is light weight and covers as well. My only negative is that the pump on it doesn't seem to work well. I'm going to try it a few more times to see if I can tolerate using it

I saw this product on an infomercial but decided to see what Amazon reviewers had to say about it. I am so surprised by any negative review. I'm a 58 year old woman of Italian heritage. I definitely have that ever-so-slight olive tint to my skin. Despite the spotty reviews I decided to try it anyway. SO glad I did! Now mind you, my daughter works for Sephora - so I have plenty to compare it to. Also I read a Wall Street Journal article with the title "What Make-up Is Best For A Woman Over 40" or something like that. The answer - VERY LITTLE. Stay out of the sun, use very good moisturizers, and wear as little make-up as possible. So almost 20 years ago I began my search for a "no make-up" make-up. At the time Erno Lazslo was the only company I could find that had something like what I wanted with their "Tinted Treatment." These days the new thing is the "BB tinted creams." I still use a tiny bottle of Laszlo around my very darkened eye area as well as Laura Mercier's Foundation Primer/Radiance sometimes. I haven't used a base foundation in decades - it just makes me look older. The problem was while these products helped moderately with a moisturizing way to cover the darkness around my eyes, they aren't good to cover anything else on my face as they are too sheer and translucent. That's why I decided I wanted to try It Cosmetics full coverage cream Travel Size in Light." Or as the title says here, "It Cosmetics Your Skin But BetterTM CC Cream".1) You truly need just a teeny, tiny, tiny bit. And this is from the woman who buys the DEALER size on anything - like Erno Lazslo products that I get on Amazon or Ebay. I am totally resistant to using anything in a tiny quantity. This product TOTALLY covers, and it is SO moisturizing! I have extremely dry skin but you wouldn't know it because I use good hydrating creams and drink gallons of water. 2) I have a lot of problems with sensitivity around my eyes. This product is perfect around the eyes, no issues. 3) In applying it I got some to far under my eye. But because I had a red spot near my nose I just blended it in and tapped a spec more on it and BAM spot gone. Then came the real test. On the left side of my forehead I have a sun spot that looks like a birth mark. Yeah - in my youth I was the one in my northern New York back yard in April using aluminum foil on a double record album cover (children ask your grandparents about what I'm talking about...lol). I put a bit on that spot and after tap, tap, tapping it vanished. But without that caky, thick too-much-foundation look.3) Considering that I use both the "Your Skin But Better" & the Bye Bye Under Eye---It is true about not going into your creases and wrinkles. The problem with concealers around the eye that I use is due to the creams and then moisturizing concealers - in about ten minutes I have these light lines everywhere. Not to mention mascara smudge. True to what they say on T.V. minimal lines happen and depending on the type of day I'm having often no lines whatsoever. It just fades or maybe absorbs into my skin and about mid-day I need to reapply but only a touch up is necessary if used in conjunction with "It Bye Bye Under Eye." Here's my tip about the under-eye-black smudgies -- with the "It" products, it totally depends on the mascara you're using. Example - when I use a regular Max Factor concealer I could use ten different types of under eye concealers and no matter what I've used - I'd still have the mid-day smudgies. I admit I use expensive mascaras - (my daughter brings me many gifts from Sephora 😉) but not one of them smudged at all with the "It" products. I also use Revlon & L'Oreal mascara as well - haven't with "It" yet but my point is -- I think the complaint about the smudging has more to do with the mascara than this product.4) Here's another huge deal (for me). End of day, my eyes weren't dried out like the Sahara Desert. It actually not only acts like a sheer light make-up that actually covers, but it feels like I've applied eye cream to my eyes and skin all day long!I LOVE this product and for me it lives up to all the hype. You only need to use such a small bit of it that using the travel size should last you a long time and then it won't seem so horribly expensive. Here's the way I look at it - spend a little on your face --- I'd rather that and cut costs elsewhere. I can live without Starbucks. My face comes first!

Update:The person selling this was not aware of this being an imitation of the original product and is being very helpful towards sorting everything out.Packaging on the bottle and the actual box stated words such as:- sunbum (instead of sunburn)- ofher (instead of other)- damagod (instead of damaged)- rempve (instead of remove)Makes me seriously question if this is the real thing....?????????

As a woman in my 50s who rarely wears make-up, I'd lost a lot of my confidence in applying make-up, partly because I wear glasses and can't see the details without a very magnified and well-lit mirror.This product was recommended all over the internet and YouTube for my age-group so I thought I'd give it a go. Easy to apply (no need for a fiddly brush), feels gorgeous on my skin, and just the right shade, this CC cream has not only boosted my confidence in wearing make-up again but also dressing up and being a bit glam.

Not sure if I'm missing something about this much hyped CC cream? First impressions are that the colour choice was confusing, I ordered LIGHT obviously thinking this was the lightest available, when it arrived it was not light at all, and actually more medium with an almost tan tone to it which was not good for me, I have now discovered that they do a shade lighter but it's called FAIR (not available when I ordered so wasn't aware) and this is apparently lighter than LIGHT lol!!? confusing. Anyway aside from the colour issue (bit dark for me) it went on fine, dries quite quickly and blends in well, I found it better to apply it to a dry face (not straight after moisturizer). So far I would say the coverage was quite full but not 'full' enough that you wouldn't need concealer if you normally use it on any particular areas, I haven't found it to be particularly 'hydrating' so far but it does feel nice on the skin. Not sure if it would have made a huge difference to my first experience if I had found the lighter shade but I guess it would, I may or may not try and get that?? but at the moment, considering the quite expensive price tag, and after all the amazing things I'd heard about this I feel unsure.

Like many of us I was getting fed up with trying to find a foundation that did what it was actually promised to do. I managed to buy a smaller version from Boots to try first but as they only did that size I looked online. I know have the bigger size which lasts longer. It’s a really good coverage but not stodgy looking on the face. It covers nicely and I don’t need to use an under eye concealer anymore so I’ve said a bit there. My only hope is that they don’t discontinue it but I would certainly recommend this.

Great coverage without being to heavy, I normally apply with a brush, but I do have to use a beauty blender with this to.Lasts all day, would definitely but again and again