---
product_id: 52706379
title: "The Art of Execution: How the world's best investors get it wrong and still make millions"
price: "157.24 DT"
currency: TND
in_stock: true
reviews_count: 13
url: https://www.desertcart.tn/products/52706379-the-art-of-execution-how-the-worlds-best-investors-get
store_origin: TN
region: Tunisia
---

# Insights from 45 top global investors Proven execution strategies for profit 7 years of real investor data The Art of Execution: How the world's best investors get it wrong and still make millions

**Price:** 157.24 DT
**Availability:** ✅ In Stock

## Summary

> 📚 Unlock the hidden art of winning when you’re often wrong!

## Quick Answers

- **What is this?** The Art of Execution: How the world's best investors get it wrong and still make millions
- **How much does it cost?** 157.24 DT with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.tn](https://www.desertcart.tn/products/52706379-the-art-of-execution-how-the-worlds-best-investors-get)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Data-Driven Wisdom:** 7 years of exclusive fund manager experiments reveal what really works in investing.
- • **Execution Over Ideas:** Discover why flawless execution beats perfect ideas in making millions.
- • **Empirical & Easy Read:** 170 pages of well-spaced, evidence-backed insights that cut through investment noise.
- • **Elite Investor Secrets:** Learn from 45 top hedge fund and Wall Street legends’ real successes and failures.
- • **Clear, Actionable Strategies:** Master cutting losses and running winners with simple, proven rules.

## Overview

This book reveals groundbreaking insights from a unique 7-year study of 45 top investors managing $25M-$150M each, showing how disciplined execution—not just good ideas—drives consistent profits. Packed with real data, case studies, and actionable strategies, it’s a must-read for investors seeking to master the art of execution and outperform the market.

## Description

Over seven years, 45 of the world's top investors were given between $25m and $150m to invest by fund manager Lee Freeman-Shor. His instructions were simple. There was only one rule. They could only invest in their ten best ideas to make money. It seemed like a foolproof plan to make a lot of money. What could possibly go wrong? These were some of the greatest minds at work in the markets today – from top European hedge fund managers to Wall Street legends. But most of the investors' great ideas actually lost money. Shockingly, a toss of a coin would have been a better method of choosing whether or not to invest in a stock. Nevertheless, despite being wrong most of the time, many of these investors still ended up making a lot of money. How could they be wrong most of the time and still be profitable? The answer lay in their hidden habits of execution, which until now have only been guessed at from the outside world. This book lays bare those secret habits for the first time, explaining them with real-life data, case studies and stories taken from Freeman-Shor's unique position of managing these investors on a day-to-day basis. A riveting read for investors of every level, this book shows you exactly what to do and what not to do when your big idea is losing or winning – and demonstrates conclusively why the most important thing about investing is always the art of execution.

Review: Being systematic and consitsent in application is what counts! - Most investment strategy books I have read struggle to convince you because very often the writers are stretching out their story to actually convey very few innovative ideas plus also lack convincing empirical evidence of why their ideas work. This book differs in that firstly as outlined early on it is based on major data obtained from the author overseeing a great number of other leading fund managers applying their best ideas and strategies on his behalf. Many of these case studies based on real companies occur across the whole book. Secondly the key lessons have been stripped down to their basics and organized very simply. The book while 170 pages is widely spaced print and so a very easy read. While covering five different investment styles, the two key lessons for me after reading are: 1. Having a clear strategy of cutting losses on a strictly applied without exception basis for all holdings (by setting maximum percentage loss fall acceptable and set period of ownership to become a winner before disposing of where no fall/growth); and, 2. When winners do occur, be prepared to run them (and sell off immediately as and when the evidence changes). One other approach covered is buying further into a stock as it's price falls on the planned expectation it will bounce back as a winner. While noting the tactic the methods of identifying and applying are not, so one suspects will not be easily applied and executed by many readers of this book! The real skill of the book and why I rate it so highly is that in addition to the well written empirical evidence and analysis, the author in commenting from his own personal observations backs it up with cross referencing in the end notes to the extensive and key evidence on investment and decision making research sources, if any further reading is needed.
Review: Interesting read, good advice - Some very valuable research and conclusions. It's often said that the most difficult part of investing or trading is knowing when to sell, rather than when to buy. Using real data from, this book lays out the case for some good exit strategies for losers and winners, to help minimise losses and maximise profits. The top fund managers and investors do get it wrong; that much is clear. Some of them get it right, and the author shows us how. What's interesting is that not one of these top investors used a strategy that's shown to generate even greater returns: that of buying more of what's working as it rises. Warren Buffett did it with Apple, for example, and it has paid off handsomely. However, the author can only report on the data he has gathered, and none of his team did this. There are a couple of howlers. For example, if you've shorted a stock and the price is going up, you do NOT sell it to exit: you buy back to exit. There's also a Tony Robbins quote attributed to Tony Robinson, who is a comedy actor and presenter. The idea of Baldrick as a life-coach is a gem.

## Features

- New Store Stock

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | 66,640 in Books ( See Top 100 in Books ) 77 in Personal Financial Investing 244 in Professional Finance |
| Customer Reviews | 4.5 out of 5 stars 951 Reviews |

## Images

![The Art of Execution: How the world's best investors get it wrong and still make millions - Image 1](https://m.media-amazon.com/images/I/71lraEjudVL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Being systematic and consitsent in application is what counts!
*by S***M on 27 February 2016*

Most investment strategy books I have read struggle to convince you because very often the writers are stretching out their story to actually convey very few innovative ideas plus also lack convincing empirical evidence of why their ideas work. This book differs in that firstly as outlined early on it is based on major data obtained from the author overseeing a great number of other leading fund managers applying their best ideas and strategies on his behalf. Many of these case studies based on real companies occur across the whole book. Secondly the key lessons have been stripped down to their basics and organized very simply. The book while 170 pages is widely spaced print and so a very easy read. While covering five different investment styles, the two key lessons for me after reading are: 1. Having a clear strategy of cutting losses on a strictly applied without exception basis for all holdings (by setting maximum percentage loss fall acceptable and set period of ownership to become a winner before disposing of where no fall/growth); and, 2. When winners do occur, be prepared to run them (and sell off immediately as and when the evidence changes). One other approach covered is buying further into a stock as it's price falls on the planned expectation it will bounce back as a winner. While noting the tactic the methods of identifying and applying are not, so one suspects will not be easily applied and executed by many readers of this book! The real skill of the book and why I rate it so highly is that in addition to the well written empirical evidence and analysis, the author in commenting from his own personal observations backs it up with cross referencing in the end notes to the extensive and key evidence on investment and decision making research sources, if any further reading is needed.

### ⭐⭐⭐⭐ Interesting read, good advice
*by M***D on 31 December 2023*

Some very valuable research and conclusions. It's often said that the most difficult part of investing or trading is knowing when to sell, rather than when to buy. Using real data from, this book lays out the case for some good exit strategies for losers and winners, to help minimise losses and maximise profits. The top fund managers and investors do get it wrong; that much is clear. Some of them get it right, and the author shows us how. What's interesting is that not one of these top investors used a strategy that's shown to generate even greater returns: that of buying more of what's working as it rises. Warren Buffett did it with Apple, for example, and it has paid off handsomely. However, the author can only report on the data he has gathered, and none of his team did this. There are a couple of howlers. For example, if you've shorted a stock and the price is going up, you do NOT sell it to exit: you buy back to exit. There's also a Tony Robbins quote attributed to Tony Robinson, who is a comedy actor and presenter. The idea of Baldrick as a life-coach is a gem.

### ⭐⭐⭐⭐⭐ An essential read for all (private) investors
*by P***D on 15 November 2015*

This book is both thought-provoking and has changed my behaviour. It is not for frequent traders on the stock exchange, which I am not. It is tightly focussed on what to do after you have bought a share. While it has a few thoughts on stock picking and portfolio make up, it concentrates the mind on deciding in advance what to do when your have done your stock picking, when the share price either goes down more than a few percent (more or less normal market volatility) or it starts and continues to rise . It is impressive in that it is based on hard evidence, not just theory. It is not prescriptive in that each individual will make their own mind up what is the right course of action for them in the light of their investing policy, their temperament and their attitude to risk. Where Lee Freeman-Shor is prescriptive in laying down options, he comes down firmly on the side of the investor making up rules for himself/herself that lead to specific actions of buying or selling in whole or in part as opposed to merely having guidelines which allow the heart to over rule the heart. I sincerely wish that this book had been available years ago. When you read it it makes perfect common sense, or rather, un-common sense, because it is clear that many, perhaps most, professionals either do not subscribe to this approach or certainly do not implement it. There are clearly advantages in having no masters looking over one's investing shoulder. It is a shortish book (190 pages with large type), with many inset case studies and data points, clearly written, concise and precise. If I had been able to read this book years ago and taken on board even part of its sage advice, I would have saved or made myself many many times its cover price. If you don't have established rules in place, to pay about the cost of one online trade for the book is a no-brainer.

## Frequently Bought Together

- The Art of Execution: How the world's best investors get it wrong and still make millions
- 100 Baggers: Stocks That Return 100-to-1 and How To Find Them
- Quality Shareholders: How the Best Managers Attract and Keep Them

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.tn/products/52706379-the-art-of-execution-how-the-worlds-best-investors-get](https://www.desertcart.tn/products/52706379-the-art-of-execution-how-the-worlds-best-investors-get)

---

*Product available on Desertcart Tunisia*
*Store origin: TN*
*Last updated: 2026-10-06*