---
product_id: 533310938
title: "Sony 50 Inch 4K Ultra HD TV X77L Series: LED Smart Google TV KD50X77L- 2023 Model, Black"
brand: "sony"
price: "6674.73 DT"
currency: TND
in_stock: true
url: https://www.desertcart.tn/products/533310938-sony-50-inch-4k-ultra-hd-tv-x77l-series-led
store_origin: TN
region: Tunisia
---

# PS5-optimized gaming features Google TV with voice control 50-inch immersive display Sony 50 Inch 4K Ultra HD TV X77L Series: LED Smart Google TV KD50X77L- 2023 Model, Black

**Brand:** sony
**Price:** 6674.73 DT
**Availability:** ✅ In Stock

## Summary

> 🔥 Elevate your living room with Sony’s 50" 4K Smart TV — where entertainment meets innovation!

## Quick Answers

- **What is this?** Sony 50 Inch 4K Ultra HD TV X77L Series: LED Smart Google TV KD50X77L- 2023 Model, Black by sony
- **How much does it cost?** 6674.73 DT with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.tn](https://www.desertcart.tn/products/533310938-sony-50-inch-4k-ultra-hd-tv-x77l-series-led)

## Best For

- sony enthusiasts

## Why This Product

- Trusted sony brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Seamless Smart Control:** Navigate effortlessly with Google TV and voice commands via Google Assistant and Alexa compatibility.
- • **Universal Connectivity:** Stream, mirror, and connect with Apple AirPlay, Bluetooth, Wi-Fi, and multiple HDMI/USB ports.
- • **Cinematic 4K Brilliance:** Experience ultra-sharp visuals with Sony’s 4K Processor X1 and XR-Reality PRO upscaling for every frame.
- • **Next-Level Gaming Ready:** Unlock exclusive PS5 modes like Auto HDR Tone Mapping for flawless, immersive gameplay.
- • **Vibrant Motionflow XR 240:** Enjoy blur-free action scenes and sports with intelligent motion handling that keeps every moment crisp.

## Overview

The Sony 50 Inch 4K Ultra HD TV X77L Series (2023) delivers stunning picture quality powered by the 4K Processor X1 and XR-Reality PRO upscaling. Featuring Google TV with voice control, seamless integration with Alexa and Apple AirPlay, and exclusive PlayStation 5 enhancements, this LED Smart TV offers a premium entertainment experience with vibrant colors, smooth motion handling, and versatile connectivity options.

## Description

Experience all your favorite content in lifelike 4K HDR picture quality, powered by the 4K Processor X1™. All your HD content is upscaled to near-4K resolution resulting in sharp details and real-world colors. Google TV™ with Google assistant™ makes it easy to find your favorite movies and shows from all the top streaming apps. 50 pulgadas televisores

## Features

- POWERFUL TV PROCESSING– The 4K Processor X1 delivers a lifelike picture that is full of rich colors and sharp details.
- ENHANCED COLOR AND FINE DETAILS– See natural and precise picture quality with a wide array of colors and dynamic contrast.
- PREMIUM SMART TV – Get access to all your favorite streaming apps in one place with Google TV, and simply use your voice to search and ask questions with Google Assistant. Supports Apple AirPlay.
- EXCLUSIVE FEATURES FOR PLAYSTATION 5 – Take your gaming to the next level with exclusive features Auto HDR Tone Mapping and Auto Genre Picture Mode for optimized picture quality while gaming and streaming on your PS5 console.
- INTELLIGENT MOTION HANDLING– See blur-free picture quality in fast-moving sports and action-packed movies powered by Motionflow XR.
- UPSCALE ALL YOUR CONTENT– Bring back lost texture and detail and see all your content upscaled to near-4K resolution with 4K XR-Reality PRO.
- WORKS WITH ALEXA – Through an Alexa enabled device, ask Alexa to change channels, adjust volume, and turn your TV on/off.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B0BZFLK6WR |
| Additional Features | 4K Processor X1, 4K X-Reality PRO, Apple Airplay, Google TV w/ Google Assistant, Motionflow XR 240 |
| Analog Audio Output Count | 2 |
| Antenna Location | Home Viewing |
| Aspect Ratio | 16:9 |
| Audio Input | HDMI, USB |
| Audio Output Mode | Stereo, Surround |
| Base Depth | 10.63 inches |
| Best Sellers Rank | #55,869 in Electronics ( See Top 100 in Electronics ) #214 in LED & LCD TVs |
| Brand | Sony |
| Built-In Media | Power Cable, Remote Control, Stand |
| Color | Black |
| Compatible Devices | Android Devices, iOS Devices, PlayStation 5, Alexa Enabled Devices |
| Connectivity Technology | Bluetooth, Ethernet, HDMI, USB, Wi-Fi |
| Connector Type | HDMI, USB |
| Content Sharing Direction | TV to Mobile |
| Contrast Ratio | High |
| Control Method | Remote |
| Controller Type | Remote Control |
| Customer Reviews | 4.1 4.1 out of 5 stars (2,182) |
| Display Backlight Configuration | Edge LED |
| Display Backlight Technology | LED |
| Display Language Options | English |
| Display Refresh Rate in Hertz | 60 |
| Display Size Class | 50 inches |
| Display Technology | LED |
| HDR Format Supported | HDR10, HLG |
| Hardware Interface | USB |
| Integrated Surround Sound Format | Dolby Audio |
| Internet Applications | Prime Video, Disney+, HBO Max, Paramount+, Netflix |
| Item Dimensions D x W x H | 10.63"D x 44.38"W x 28.38"H |
| Item Weight | 27.1 pounds |
| Line Voltage | 110 VAC 60 Hz |
| Manufacturer | Sony |
| Mfr Part Number | KD50X77L |
| Model Name | SNKD50X77L |
| Model Number | KD50X77L |
| Model Series | X77 |
| Model Year | 2023 |
| Motion Enhancement Technology | Motionflow XR 240 |
| Mounting Type | Table Mount |
| Number of Audio Channels | 2 |
| Number of Batteries | 2 AAA batteries required. |
| Number of Component Outputs | 3 |
| Number of Items | 1 |
| Operating System | Google TV (Android) |
| Parental Control Technology | Built-in device controls |
| Picture Quality Enhancement Technology | 4K Processor X1, 4K X-Reality PRO |
| Refresh Rate | 60 |
| Remote Control Technology | Bluetooth |
| Resolution | 4K |
| Screen Finish | Flat |
| Screen Mirroring Technology | Apple AirPlay |
| Screen Size | 50 inches |
| Signal Format | ATSC 1.0, ATSC 3.0 |
| Size | 50 |
| Speaker Description | Bass Reflex Speaker x2 |
| Speaker Maximum Output Power | 30 watts |
| Specific Uses For Product | Home Viewing |
| Total Number of HDMI Ports | 3 |
| Total USB 2.0 Ports | 2 |
| Total USB 3.0 Ports | 2 |
| Total Usb Ports | 2 |
| Tuner Type | ATSC 3.0 |
| UPC | 027242927230 |
| Unit Count | 1 Count |
| VESA Mount Standard | 200 x 200 mm |
| Video Encoding | HEVC (H.265) |
| Warranty Description | 1 year manufacturer |
| Warranty Type | 1-year manufacturer |
| Wattage | 80 watts |
| Wireless Technology | Bluetooth, Wi-Fi |

## Product Details

- **Aspect Ratio:** 16:9
- **Brand:** Sony
- **Connectivity Technology:** Bluetooth, Ethernet, HDMI, USB, Wi-Fi
- **Display Technology:** LED
- **Included Components:** Power Cable, Remote Control, Stand
- **Product Dimensions:** 10.63"D x 44.38"W x 28.38"H
- **Refresh Rate:** 60
- **Resolution:** 4K
- **Screen Size:** 50 inches
- **Special Feature:** 4K Processor X1, 4K X-Reality PRO, Apple Airplay, Google TV w/ Google Assistant, Motionflow XR 240

## Images

![Sony 50 Inch 4K Ultra HD TV X77L Series: LED Smart Google TV KD50X77L- 2023 Model, Black - Image 1](https://m.media-amazon.com/images/I/71dRtTqxghL.jpg)

## Available Options

This product comes in different **Size, Style** options.

## Questions & Answers

**Q: Can you control this TV with your voice?**
A: Yes, you can ask Google to find movies, stream apps, play music, and control the TV - all with your voice. Even get answers, control smart home devices, and more. Press the Google Assistant button on your remote to get started.

**Q: Does this TV work with AirPlay 2?**
A: Yes, with Apple AirPlay 2 you can share pictures, video or audio to your television right from your iPhone, iPad or Mac. Watch movies and shows from your favorite apps and the Apple TV app, or even Safari. Share your photos with everyone in the room.

**Q: Does this TV work with Alexa?**
A: Yes, through an Alexa enabled device (sold separately), ask Alexa to change channels, adjust volume, and turn your TV on/off.

## Frequently Bought Together

- Sony 50 Inch 4K Ultra HD TV X77L Series: LED Smart Google TV KD50X77L- 2023 Model, Black
- Amazon Basics Full Motion Articulating TV Monitor Wall Mount for 26" to 55" TVs and Flat Panels up to 80 Lbs, Black
- Sony S100F 2.0ch Soundbar with Bass Reflex Speaker, Integrated Tweeter and Bluetooth, (HTS100F), easy setup, compact, home office use with clear sound black

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**Shop now:** [https://www.desertcart.tn/products/533310938-sony-50-inch-4k-ultra-hd-tv-x77l-series-led](https://www.desertcart.tn/products/533310938-sony-50-inch-4k-ultra-hd-tv-x77l-series-led)

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*Product available on Desertcart Tunisia*
*Store origin: TN*
*Last updated: 2026-09-14*