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🎨 Prime your hair, perfect your color—because flawless is non-negotiable!
Madison Reed Prime for Perfection is a 4 fl oz pre-color hair primer designed to remove excess color buildup and create a smooth, healthy base for permanent hair color application. Free from parabens, ammonia, and cruelty, it penetrates the hair cuticle to ensure vibrant, true-to-tone results while nourishing hair. Ideal for use every 3-4 color sessions, it includes gloves and a protective cap for easy, mess-free application with a 20-minute processing time.








| ASIN | B098G971HF |
| ASIN | B098G971HF |
| Best Sellers Rank | #93,970 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #729 in Hair Color |
| Brand Name | Madison Reed |
| Color | Colorless |
| Container Type | Tube |
| Customer Reviews | 3.8 3.8 out of 5 stars (152) |
| Full Cure Time | 20 minutes |
| Hair Color Permanence | Permanent |
| Hair Type | Dry |
| Item Form | Cream |
| Item Highlight | Preps Hair & Creates Smooth Base for Flawless Color, Gentle & Nourishing Formula, Paraben-Free, Ammonia-Free & Cruelty-Free |
| Manufacturer | Madison Reed |
| Manufacturer | Madison Reed |
| Manufacturer Part Number | UPRIME-AMZ |
| Material Features | Cruelty Free |
| Material Type Free | Paraben Free |
| Number of Items | 1 |
| Package Dimensions | 6.65 x 3.23 x 1.73 inches; 6.38 ounces |
| Product Benefits | Hair color primer removes excess hair color buildup that causes over-darkening; creates smooth base before applying permanent color. No harsh ingredients: 100% ammonia-free, PPD-free, resorcinol-free, paraben-free, pthalates-free, SLS-free, gluten-free, titanium-dioxide-free. Leaping bunny certified: cruelty-free. |
| UPC | 814474024734 |
| UPC | 814474024734 |
| Unit Count | 4 Fluid Ounces |
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