What are the key benefits of Aveda Men Pure-Formance Grooming Clay?

It provides a strong yet pliable hold with a matte finish. The lightweight formula adds texture, allowing you to create a variety of styles.

What hair types does Aveda Men Pure-Formance Grooming Clay work best for?

It works for all hair types and is particularly good at creating textured, natural looking styles.

How do I use Aveda Men Pure-Formance Grooming Clay?

Work a small amount of the clay between your palms and apply it evenly through damp or dry hair. Use your fingers or a comb to create your desired style.

What products should I pair with Aveda Men Pure-Formance Grooming Clay?

This grooming clay can be paired with other Aveda Men Pure-Formance products, such as the shampoo and conditioner, for a complete hair care regimen. For a firm hold that lasts, it can be used with Control Force Firm Hold Hair Spray.

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Men's Pure Form Grooming Clay by Aveda for Men - 2.6 oz Clay

Men's Pure Form Grooming Clay by Aveda for Men - 2.6 oz Clay

Product ID: 737004980

Details

Brand
Aveda
Hair Type
All
Item Form
Clay
Item Volume
75 Milliliters
Liquid Volume
75 Milliliters
Material Type Free
Cruelty Free

🍋Refreshing citrus & spice scent

💪Strong hold, no sparkle

🖐️Flexible styling with fingers or comb

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280.56 DT

Duties & taxes included

In stock

Sold byAmazon TunisiaDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

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Description

💼 Elevate your style game with the grooming clay that means business.

MATTE MASTERY - Achieve a natural, non-greasy matte finish that lasts all day and night.
FLEXIBLE CONTROL - Effortlessly sculpt and restyle your hair anytime without stiffness or residue.
CLEAN CONSCIOUS - 92% natural formula, cruelty-free, and free from harsh chemicals for guilt-free grooming.
ALL DAY RESILIENCE - Holds strong through rain and humidity without losing shape or shine.
SCENT THAT COMMANDS - Invigorate your routine with a crisp blend of citrus and spicy kunzies for a fresh, confident vibe.

Aveda Men's Pure Form Grooming Clay is a 2.6 oz styling essential delivering strong, flexible hold with a natural matte finish. Featuring a 92% natural, cruelty-free formula infused with refreshing citrus and spice notes, it offers all-day control and restyling without greasiness or sparkle. Perfect for all hair types, it withstands humidity and rain while maintaining a clean, professional look.

Specifications

ASIN	B002CMLS0A
Brand Name	Aveda
Customer Reviews	4.7 out of 5 stars 1,773 Your Review
Global Trade Identification Number	00018084851036
Hair Type	All
Item Form	Clay
Item Volume	75 Milliliters
Item Weight	132 Grams
Liquid Volume	75 Milliliters
Manufacturer	Aveda
Material Type Free	Cruelty Free
Number of Items	1
Product Benefits	Holds men's hair securely and creates a natural finish
Scent	Lavender
Scent Name	Lavender
UPC	018084851036
Unit Count	1 Count

Reviews

S**S

Best grooming clay, hands down

Nobody makes grooming clay like Aveda. I've tried every other brand. This is the only one that looks natural, real matte, doesn't get greasy overnight (the others do), and still looks as good the next morning as the first morning. It holds up to rain well without being stiff, which is pretty impressive. You can continually restyle without losing position, or being forced into one position. This is a fantastic product. Expensive, but you get what you pay for here.

10.11.2025

R**O

Cera aveda

Ormai sono un cliente aveda da quasi 20 anni da quando ho scoperto questo prodotto. Cera ottima per chi cerca un effetto super opaco e non piace l’effetto capelli lucenti. Più caro rispetto alla media ma se li vale tutti i soldi spesi.

29.03.2026

C**N

Cire mat impeccable

Cire que j'utilise quotiennement. Tient bien et ne fait pas grasse.

29.04.2026

N**K

Top quality hair product

I love this grooming clay. Excellent hold with a matt finish. Have been using it for years. Not cheap, but lasts ages so good value for money.

17.05.2026

D**S

Esperava mais

Ótimo aroma, deixa o cabelo bem leve e macio mas sem tanta estrutura

12.02.2025

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Trustpilot

TrustScore 4.5 | 7,300+ reviews

Neha S.

Excellent communication throughout the order process. Product is perfect.

2 weeks ago

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Very impressed with the quality and fast delivery. Will shop here again.

4 days ago

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