Cake Beauty Hairspray, The Hold Out – For Brushable, Touchable, Flexible Hold– Multi Tasking Styler- Vitamin E & Abyssinian Oil – For All Hair Types- 5.6 Oz. / 160 g

I’ve tried so many hairsprays over the years and most of them leave my thick, wavy hair feeling stiff, sticky, or coated in that weird buildup that looks like dandruff by the end of the day. This one is COMPLETELY different. It gives me the soft, flexible hold I need without weighing down my curls or making them look crunchy or wet. My hair is long, wavy, and usually impossible to style unless I use “helmet-level” hairsprays… and I hate the feeling of those. This gives just enough hold to keep my waves looking defined and controlled while still feeling like actual hair. No stiffness, no flakes, no irritation on my scalp. The scent really does smell like sweet lemon meringue pie!!!! but in a soft, creamy way instead of that sharp citrus that gives me migraines. I’m usually super sensitive to fragrances, but this one didn’t bother me at all. One of my favorite things is brushing it out before a shower. With most hairsprays, brushing turns my hair into a rat’s nest. With this, the brush glides straight through and my curls still look soft and touchable. My split ends also don’t look magnified from gunk or dried out like they usually do with hairspray. My can arrived dented in a few places (you can see it in the photo), but the spray itself works perfectly. And honestly, the pink matte packaging is so pretty it still photographed beautifully. I ended up letting it “pose” on a grassy backdrop because it deserved its moment 🫶. If you want a hairspray that feels like nothing but still keeps your style in place ALL DAY LONG, this is the one. Lightweight, soft, flexible, and smells like dessert. Love it!!!!

Smells amazing and just the right amount of hold. Doesn’t make hair crunchy

Nothing has ever matched the cheap and perfect discontinued Garnier Fructis Flexible Hold hairspray, but we keep trying. This hairspray is reasonable in price and I find the hold to be good, it's not too stiff but does help to keep the style bouncing back. The smell is good but SO LOUD and I say this as a fan of perfume, it is just too strong smelling! I cannot imagine anyone wanting their hair to be fragranced to this extent, it shouts. It announces itself before you enter a room!

I’m really impressed with Cake Beauty The Hold Out Hairspray. The hold is fantastic, flexible, brushable, and truly touchable without feeling stiff or sticky. It keeps my style in place while still allowing natural movement, which is exactly what I look for in a hairspray. The texture feels light and clean, never heavy or crunchy, and it layers beautifully if you need a little extra hold. And the scent? Absolutely lovely like a cake, without being overpowering. If you want a multi-tasking spray that delivers hold while still feeling soft and natural, this one is a winner.

I really like this hairspray! It provides a great hold while still allowing my hair to feel soft and natural. It keeps my style in place throughout the day without leaving my hair sticky or crunchy. The scent is pleasant, and it brushes out easily when I’m ready to restyle. This has become one of my favorite hairsprays and I will definitely buy it again.

This hairspray has a semi-decent hold, but I find that I need a LOT of product for it to keep my hair in place. After a few hours, my hair flattens, so it doesn't work super long-term. It is lightweight though and doesn't make my hair feel crunchy or stiff. It has a decent smell.

I love the smell of this hairspray. It's so pretty. Holds well without leaving a residue, lightweight, controls frizz, dries quickly but you can still mess with it. No greasy film. A girl recommended it from Ulta and I've been using ever since.

Love this, smells wonderful and holds great

Great hold and smells amazing!

Hands down favourite hairspray. Very light, flexible, non sticky, feels nice, smells heavenly, sprays a nice mist. 10/10 Have purchased many times.

Useless product does not work and should be taken off the market. Does not hold hair whatsover.

This is the best flexi hold hairspray. It’s not sticky, and it adds a bit of shine. It also doesn’t have a strong smell. The sprayer doesn’t clog either. I use it for flyaways when I straighten my hair, and to set curls that I lightly brush out.

Lovely formulated product for non-sticky hold. It has a lovely lemon meringue light scent.