GDMINLO Soft Tape Measure Double Scale Body Sewing Flexible Tailor Craft Vinyl Ruler for Weight Loss Medical Body Measurement, Has Centimetre Scale on Reverse Side 60-inch（White）

Something like this you really can't go wrong with unless you mess-up something critical. It's built well. It folds-up as intended. I actually just fold it up and put it right back in the little rectangle sleeve it comes with when I'm done using it. I'm extremely happy with it as it just works. It's easy for me to take my measurements as I've gotten into better shape over the past year. I see much better results in regards to my weight loss measuring my waist and hips than weighing in on my scale once a week. It's just swell for taking body measurements to buy clothes online measurements they fit. The color is as expected. Its not retractable as-is, although I'm sure you could make or 3d print a case that makes it retractable. I use it daily for measuring almost anything as it works just fine as a basic tape measure. No matter how many times I pull it out and unfold it, it still to this day (as of June 2025) has no signs of any wear on it. Does it retain it's shape? More or less yes. It's a soft flexible tape measure. Is it like a hardware building-type tape measure that holds in a line as long as there's tension? No. It's more for measurements of things like circumference of something or used on a flat-surface. Which is why it's most often used by people who sew as it's mainly used for crafting. I like it, it's simple, and it works.

Perfect for body measurements or sewing. The dual inches/cm scale is handy, and the numbers are large and easy to read. Rolls up small to keep in a gym bag or drawer. Super affordable and accurate—gets the job done.

This GDMINLO soft tape measure with both inches and centimeters is perfect for body measurements, sewing, and crafts. It's flexible, easy to read, and 60 inches long. With a high rating (4.8 stars from over 63,000 reviews) and being an Amazon's Choice with thousands bought recently, it's clearly a reliable and popular choice. Highly recommended for anyone needing a good soft tape measure!

It is only 60 inches long but it does the work. Good quality.

Let’s face it—measuring things is fun until you start measuring yourself. I bought this tape measure for sewing projects, but it quickly became a tool for truth-telling I wasn’t ready for.The tape itself? Perfect. Soft, flexible, and easy to read with both inches and centimeters. It’s long enough to measure anything from my waistline to my dog (spoiler: he’s in better shape than I am). The metal end makes it sturdy, so I don’t feel like I’m fighting spaghetti every time I measure.However, I can’t say the same about my emotional stability after using it for “body measurements.” Turns out ignorance was bliss. This ruler has no chill and delivers the hard facts with precision.Jokes aside, it’s great for tailoring, crafting, or checking if the furniture will fit through your doorway. It’s also lightweight and rolls up nicely—ideal for tossing in your bag or hiding it from yourself after the holidays.In short, if you’re looking for an affordable and accurate tape measure that doesn’t judge you (even though it kind of does), this is it.

I've got the GDMINLO Soft Tape Measure in my utility drawer and it's been a handy addition. The double scale is convenient, and the soft material makes it easy to use. It's not flashy, but it gets the job done - good quality without being exceptional, just what you'd expect from a tape measure. I've used it more times than I thought I would, and it's always been reliable. If you need a practical tape measure, this one does the trick.

This is a great tape measure. It's soft and sturdy. It rolls up quite nicely.

Great product and good value for my money