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gowwim Hairline Powder in Medium Brown is a beeswax-based, waterproof root touch-up powder designed to instantly conceal gray roots and thinning hair. Featuring a precision sponge applicator, it delivers natural-looking volume and seamless color blending for all hair types. Compact and portable, it’s perfect for busy professionals seeking quick, mess-free touch-ups that last all day without smudging or residue.






















| ASIN | B07YJMJZPX |
| Best Sellers Rank | #14,851 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #37 in Hair Mascaras & Root Touch Ups |
| Brand | gowwim |
| Brand Name | gowwim |
| Color | Med Brown |
| Container Type | Box |
| Customer Reviews | 4.3 out of 5 stars 7,504 Reviews |
| Hair Color Permanence | Temporary |
| Hair Type | Normal |
| Item Form | Powder |
| Item Highlight | Waterproof Hair Color Shadow Powder with Sponge Applicator, 4g/0.14 oz |
| Manufacturer | gowwim |
| Manufacturer Part Number | MC-HSP-M-Brown |
| Material Features | Beeswax-based, Cruelty-Free |
| Model Number | MC-HSP-M-Brown |
| Number of Items | 1 |
| Package Information | Box |
| Product Benefits | Easy Application & Gray Coverage |
| Recommended Uses For Product | touch-ups, daily use, on-the-go |
| Suitable Hair Color | All Hair Colors |
| UPC | 779186006921 |
J**W
Recommend
Love this product helps to extend the highlight time frame. Works as expected
L**I
Gray root
Great for covering gray roots I really like this gray root touch-up powder. It’s quick and easy to use, especially when I need to cover my roots between hair color appointments. The powder blends nicely with my hair and helps make the gray hairs much less noticeable. I also like that it’s convenient to carry and doesn’t require any extra preparation. It’s perfect for those days when you don’t have time to color your hair but still want your roots to look neat and fresh. Overall, I’m very happy with this product. It’s an easy and convenient solution for covering gray roots, and I would definitely recommend it for quick touch-ups.
S**Q
Easy to use and looks natural
Easy to use with no stiffness and it looks natural.
T**G
Covers, but a bit bright
Covers the grey well. A little bright on the red
S**H
Works for blending wig lace. Very small amount of product.
I use it on wig lace to blend with my own hairline. It works quite well to that end. But the other reviewer was right: it's not as good a deal as it appears at first, because there's hardly any product. It doesn't twist up to dispense more and it's not like a pencil you can sharpen. That little bit of product at the tip is all you get. And, after applying, it comes off easily onto hands or whatever else comes into contact with it; it doesn't ever seem to "set" at all. So I'll probably go with something different next time.
S**L
Comes In Handy Specially While Traveling
Love the compact size, fits nicely in my travel bag. Coverage lasts as long as I don't wash my hair. I also use a dark pillow cover just in case but haven't noticed staining.
N**7
Make sure you get a color darker than you think k you should get!
Eh. I am a level 6-7 blonde. This was too light. It looked like dirt lol that’s my fault though. I knew I should’ve gotten a brown. I use dark blonde in the L’Oréal root spray so I took a chance. It does work though. So I’ll be ordering another color.
J**D
Easy to use. Good coverage
Easy to use. I have a scar at the back of my head.Good coverage.
F**A
Non proprio marrone
Colore marrone che tende al grigio, secca un po’ capelli e cute
M**S
Ótimo produto, ótima compra!
Ótimo produto, ótima compra!
R**H
Versatile and Natural-Looking – A Staple in My Routine!
This root touch-up powder has become a staple in my beauty kit. It’s perfect for covering grey hairs in between washes and colour appointments. I use the dark brown shade, and it’s a spot-on match for my hair blends beautifully. It’s also surprisingly versatile. I occasionally use it on my brows with a brow brush when I need a quick fill-in, and it gives a natural, well-blended finish. I’ve even used a small eyeshadow brush along my hairline for better precision, and it works brilliantly. Highly recommend for anyone looking for a quick, easy, and mess-free fix!
L**Y
Very good
I will buy it again for sure.
G**H
Great and convenient!
Super convenient! Ordered this many times
Trustpilot
1 month ago
1 month ago