VITAMINS hair cosmetics Keratin Purple Blue Shampoo Anti Brass for Blondes

This is by far my favorite toning shampoo. It smells nice, leaves your hair soft and smooth and definitely reduces the yellow tones of fading hair color. I leave it on for about 5 minutes, a little longer than the directions say, but that works best for me. It’s very effective. It doesn’t leave the ends of my hair purple either, so it rinses clean. It’s a very deep purple so it can stain white towels and if any spills on my light gray tile shower I clean it up quickly. That being said I’ve missed a few drops, and it sat for hours but didn’t stain the tile. I won’t use anything else. Seems pricey but it really is worth it. The bottle lasts a long time and you don’t need to use it daily, so that makes it a better value than you initially realize.

Have been using for 2 years & couldn't be more pleased , I am 86 & have thinning hair, this adds body, & leaves hair soft, clean, & manageable . I have sensitive skin but have no problems with irritation when using this shampoo.

I enjoyed the texture and some tone on my white hair. I was a tiny bit disappointed that there was not more of a whitening outcome. Better than regular but not sure it was worth the money. Would recommend, the shampoo performed just not the way I hope.

I would have to say this is one of the best violet/purple-blue shampoos on Amazon. I have tried 5-6 others and no need to say what kind, but this keratin purple toning shampoo DOES NOT dry out your hair, instead it makes it softer over time... It took out the yellow-orange streaks after a couple uses, since I bleached my hair to a level 8-9 blonde from dark-dark brown. First off, my hair is thin and damaged due to the four bleachs it took to make my hair light blonde over time... If you think you are going to get blonde on the first bleach from dark hair, your crazy, lol. It's going to go through color stages.... Including orange, brass, and yellow hues. Everyone is right to follow the color toning scale (yellow hues - use purple shampoo / yellow-orange - use violet (purple-blue) / orange - use blue / orange-red - use teal (blue green) / red - use green shampoo / and so on... you get the point). The smell isn't overwhelming either, it's lightly scented. However, it does dye your hands purple if you don't use gloves, so I recommend it. On the first use I applied to wet hair and it lightened only a little and one the second usage, I applied to dry hair and kept on for 5 minutes and worked even better... I truly believe this product has the capability of daily use without damaging or drying your hair out even more ... Overall it's a great product. Hope this helps everyone and good luck!!!

Works great in removing the yellow/orange cast after hair lightener has been rinsed out & its used immediately afterwards.

The product does not lift the brassiness from my hair. I applied the product to the front portion of my hair and let it sit and work for 10 minutes, then applied and washed the remaining product to my hair.

Muy buen shampoo

If you are trying to tone your brassy hair, it does work well. It is extremely pigmented and I recommend handling carefully in the shower. It's deep dark blue/purple. The only issue, which may not even be a problem (depending on what look you are seeking to achieve), is that it stains platinum highlights blue/gray. So, I do my friend's hair and did her highlights. She looked fabulous, but then used this to tone her root color. It caused the highlights to stain blue/gray, and you could avoid this probably by drenching them in coconut oil or fully saturate them prior to using the blue shampoo to tone the brass out of remaining hair. Not a perfect solution, but then maybe you would get the benefit of toning the body of the brassy hair but will keep the highlights bright! Anyway, I highly recommend this product as it works as described!

J'adore ce champoing, tres efficace contre le jaunissement de cheveux. Il n'y a pas besoin d'en prendre beaucoup donc il dure assez longtemps meme si on se lave les cheveux tous les 3 jours. Laisse les cheveux lisses et préviens leur chute, surtout avec le conditionneur de la meme marque.

Perfect product. It delivered the described result after the first usage.

This is the best shampoo my hair is blue and it keeps my hair in excellent condition

Bin sehr zufrieden und es pflegt meine Haare. Ich nutze sie für graue Haarw gegen Gelbstich und durch das vorhandene Keratin macht es die Haare nicht so ausgetrocknet. Ich werde es wieder kaufen und empfehle es gerne.

Perfecto y buenos resultados