Amazon Fresh Toasted Crisp Rice Cereal, 12 ounce (pack of 1) (Previously Happy Belly, Packaging May Vary)

Amazon Brand - Happy Belly Crisp Rice Cereal is a simplistic, crispy rice cereal! I add dried cherries, raisins, or dried apricots, dark chocolate morsels, and walnuts to Happy Belly Crisp Rice Cereal every day. What a great cereal to use as a creative base for eating different dried fruits, nuts, and chocolates! It never disappoints!

This is my daughter's first choice when it comes to crisped rice cereal. I love the price point.

I was surprised, because I expected the same problem with most knock-off cereals -- just off the mark. But that wasn't the case with Crisp Rice. Tastes really good and crunches just like the commercial brand. A good buy.

Maybe the connossieurs can see a big difference, but to me it's about the same as Rice Krispies. And since lately Rice Krispies are hard to come by, this is a nice substitute (also note the cheaper price).The one (minor) downside is the packaging. As usual, there's supposed to be a slit to slide the tab under for keeping it fresh. But in every box I've had, there's no slit. I've looked carefully. I know there's supposed to be one, because similar Happy Belly packages have it. Not a game breaker.

These have a slightly different shape than the brand name variant, but I have also enjoyed them. I have probably bought nearly a dozen boxes of this cereal. It is crispy, and I have never found it to be stale.

you get what you pay for. It is bland and will get soggy real fast

I really like these! I ordered 6 boxes, then 2 boxes, then 4 boxes. Just went back last week to order again and it said this: "Currently unavailable.We don't know when or if this item will be back in stock." What's up with Happy Belly?

The first thing I like about this product is the price, about a third of the well-known brand in. storesThe taste, crispness, and freshness or equal to the well-known brand.