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💜 Unleash your boldest purple yet — because ordinary is overrated!
Ion Permanent Brights Creme Hair Color in Purple delivers salon-quality, fade-resistant vibrancy with 100% gray coverage. Formulated in Italy with ionic wheat germ protein and botanical extracts, this vegan and cruelty-free hair dye nourishes while coloring. Its advanced micro-pigmentation technology ensures deep, long-lasting color that stands out. Perfect for professionals seeking a bold, ethical, and reliable hair color solution.

| ASIN | B07KGMCY75 |
| ASIN | B07KGMCY75 |
| Best Sellers Rank | #40,769 in Beauty ( See Top 100 in Beauty ) #537 in Permanent Hair Color |
| Brand Name | ION |
| Color | Purple |
| Container Type | Tube |
| Customer Reviews | 4.3 4.3 out of 5 stars (4,753) |
| Customer reviews | 4.3 4.3 out of 5 stars (4,753) |
| Date First Available | 16 December 2018 |
| Full Cure Time | 30 Minutes |
| Hair Color Permanence | Permanent |
| Hair Type | Normal |
| Is Discontinued By Manufacturer | No |
| Item Form | Cream |
| Manufacturer | Arcadia Beauty Labs LLC |
| Manufacturer | Arcadia Beauty Labs LLC |
| Manufacturer Part Number | 405610 |
| Manufacturer reference | 405610 |
| Material Features | Natural |
| Material Type Free | Cruelty Free |
| Number of Items | 1 |
| Package Dimensions | 16 x 4.32 x 3.05 cm; 68 g |
| Product Benefits | Brights |
| Recommended Uses For Product | For use on pre-lightened or highlighted hair |
| Suitable Hair Color | Purple |
| Unit Count | 2.0 Ounce |
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