Please check the ISBN that your instructor provided. If the ISBN-13 does not match this product (9781285513010) or its Printed Access Card equivalent (9781285514932) this may not be the correct product. In some cases, you may also require a course code from your Instructor.MindTap for Boone/Kurtz's Contemporary Marketing, 16E provides you with the tools you need to better manage your limited time – you can complete assignments whenever and wherever you are ready to learn with course material specially customized for you by your instructor and streamlined in one proven, easy-to-use interface. With an array of tools and apps – from note taking to flashcards -- you'll get a true understanding of course concepts, helping you to achieve better grades and setting the groundwork for your future courses.Instructor Assigned: Please be aware that the product you are purchasing is usable only if assigned by your instructor. If your instructor has not assigned this product, you should not continue with your purchase.
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