Schwarzkopf LIVE Ultra Brights Purple Punk Semi-Permanent Hair Dye 094, Purple Hair Dye for Bright or Pastel Hair Colour, Vibrant Colour Lasts up to 15 Washes

Use it regularly and is excellent hair looks great and looks natural

It made the hair green, need to get more to try and go even more green again

Thus product was easy to use - just follow the instructions. My hair is long but not very thick any more and I used a tube and a half for full coverage. I left it on for 15 minutes, then rinsed and conditioned. I have been outdoors a lot in this sunny weather and my hair has really yellowed - this toner has eliminated entirely all the yellow as you can see. I will prefer it in a wash or two when is is a little less grey/lavender, but I will buy it again as it's a great colour corrector.

Live Colour hairdyes are always gorgeous colours and last a fairly long time in your hair. This one especially is super vibrant. The only reason I knocked a star off is because my hair is always much worse quality after using Live Colour hairdyes than equivalent hairdyes.

So, after feeling like I needed a little change. I decided to give this a go! Always loved the silver hair trend. Didn’t realise it would end with me sporting a new, free of charge, undercut! Can’t say much about the colour, it didn’t take at all! Yes, my hair was light enough, and yes, I used two tubes! Smelt good though, guess that was a bonus! Kinda weird to apply. A bit like those pastel paint tubes you can get from the art store. You might need some extra strength to push it out of the tube though! The thickness isn’t the best to work with! Anyways, followed the steps like a pro! Washed it out, thoroughly! Let it dry naturally, and was left with the disappointing finish! The only way I can describe it, was like someone had thrown talcum powder on my hair! Anyways, it was what it was! Woke up the next day, my birthday by the way! Going about my day, I really didn’t expect what happened to happen. But someone using a naked flame next to my head, managed to engulf my entire head in flames!!!! It honestly was faster than a bullet! Jumping into natural panic, beating the crap out of my own head to put the flames out, I managed to not suffer any major burns so to speak! But after the initial shock, and everyone’s ‘OMG’ reaction, I braved looking in the mirror to check the damage! Yep … the underside of my hair had been reduced to singed baby hair. Like I’d hit 46 and decided to get cool, and have an undercut! Now, you might ask, how do I know it was the dyes fault. Well, I don’t use styling products, my hair is always natural. And I don’t tend to bathe it in petrol. And it definitely had a source of accelerant! So I can only assume, the dye left some kind of residue on my hair! The good news is, I’m not disfigured (minus the loss of hair) no one died, and my mother who’s suffered hair loss from chemo had a great laugh at my losing my hair also! So that cheered her up. Bonus! Thank god I wasn’t blowing out 46 candles to make this happen. I’d dread to think what I’d look like! But yeah, the colour isn’t the best :)

I used this on prelightened very light brown hair, it was basically dark blonde that I put it on.The first time I used 2 boxes and despite saturating my entire head, was super patchy, the lightest areas didnt take and left giant gaps in my hair. It looked awful and was a muddy red colour.I had to buy another 2 boxes in my walk of shame to boots after using the first 2 from amazon and put them on as soon as i got home having done the first 2 in the morning. It is now red as in the picture, but has gone darker from using 4 boxes for two times at 30 minutes each, but at least its now actually red and not patchy.I didnt really like the consistency of the dye, it was so thick and really hard to pull through the hair as my hair is pretty thick (my hair in the photo is after straightening for an hour lol), so I highly recommend having much wetter hair as I left it far more wet the second time and it seemed to work so much better. It wasnt towel dried, it was totally wet just not dripping wet.As my hair is thick, and the mixture is thick, it caused hair to clump together and it was really hard to get my fingers through it the first time, which is probably why it left giant patches of where it didnt take.It didnt touch my darker brown roots, i wasnt expecting it to, but just to let you know you need very light brown hair for it to show up. My hair had been lightened quite a few levels from brown.It is not red like the box, but honestly I'm left thinking its just my hair. No red turns out the right red for me even if i prelighten my hair. Im wondering if its because I have ashy tones in it, and red is the opposite. Ashy is cool and red is warm (i am neutral and have both warm and cool lol). I am pleased with it now after the 4 boxes, and it is more even than in the photo im standing directly under a light, and I will say, the colour and conditioner is really good as even doing it twice in a day, my hair felt so great afterwards and soft and shiny and not dry at all hence why I still gave it three stars.Despite my problems, it is probably the best red in the way it looks, most of the reds i use come out muddy, even on prelightened hair, so it looks more modern than most reds look on me. I just love red so much though so end up doing it anyway.

Colour is absolutely true to shown on box, but bear in mind that you do have to use a lightening bleach on your hair first, the colour won't match if it isn't absolutely light blonde to platinum. I used a B-Blonde brand maximum lift set before hand, and when I put my flash in the front of my hair, the colour came out absolutely identical to what is on the box. The ends are more a raspberry colour (as I am growing out dark brown dyed hair which the bleach wouldn't eat through completely) but was very pleased with the results and will continue to use for some time.The stuff comes in a tube which makes it very easy to apply, and means you can use it for several re-applications (although be warned if you're wanting to go full head you should probably have two or three tubes depending on hair length). Also smells absolutely fantastic, not like dye at all but more like some kind of perfume or candy (raspberry or blackberry, something along those lines, very sweet and pleasant, not at all what you expect).Very happy with how it turned out. It does fade out relatively fast but this is the case with most vivid colour dyes. Reapplications are fast and easy.EDIT:Had to add, was absolutely staggered at how absolutely quickly putting bleach on the pink strips this out, so I would say if you go platinum and get sick of pink at any given point, all you'd need to do is use your normal high lift bleach to strip it out. It starts working in seconds (and I mean seconds, literally) so probably wouldn't even damage your hair much to strip it out if you get bored of the colour. Very pleased as means can experiment with the other colours in the range without worrying about how I'll get rid of them later.

🤍 super easy application! good for beginners dyeing at home🩷 products smelled sooo good, and not at all damaging to my hair🩶 no worries about serious staining, just make sure you protect your hairline, neck and ears while applying! also a spare towel is ideal for when you first wash your hair!🖤 super vibrant and fun colour (I have asian hair so it's very dark and thick, however it only took one bleaching session to lift my hair light enough to hold the dye! absolute miracle as I was sure I had to bleach my hair twice) but!!! after each wash <////3 there is quite a noticeable difference, even though I only washed with cold water (that would be my main complaint, but red/pink fades pretty quick regardless)💕 you'll get lots of compliments!!!! I totally recommend this brand, just make sure you do the right process for your hair type respectively <3

Il colore è molto intenso e brillante ma solo sino al primo lavaggio; successivamente sbiadisce e tende al rosa. Non va via mai completamente, soprattutto su base chiara, per eliminarlo completamente si deve fare una colorazione

Nice paste. Bright red colour that lasts.

Très bien mais pas assez pour les cheveux

Des avertissements éclairé d une consommatrice étonnée. Bon ,mode d emploi même pas en anglais ,roumain ,russe et 2 autres langues de l est , heureusement qu il y a des applications pour traduire , mais ....je n avais jamais été sur cette game et stupeur le mélange est bleu vif, j ai eu beaucoup d hésitation, heureusement que je ne les avaient pas trop long ( carre court ! ) et que je suis pas aussi stressée que certaines quand je dois rasé ! Bref , je l ai fait , la couleur ,le résultat OK , mais c est pas une couleur permanente elle part asse vite , 8 semaines ( mais si on se lave les cheveux plus de 3 fois semaines, oublier les 8 ! ) donc correct pour la demande ,mais surprise de la provenance et du bleu a appliqué....je vous prévient pour que vous ne soyez pas trop surprises au cas ou ...

Amazing bright colour but faded much quicker than it said, almost gone with five washes. Does stain skin so be careful. The colour came out amazing first time though, lovely and vibrant. It does not come with tools for application so buy those before hand.