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🍓 Glow Naturally, Stand Out Authentically!
It's Pure Organic Herbal Hair Dye in Strawberry Blonde is a certified organic, vegan, and cruelty-free henna-based powder that delivers a unique, natural strawberry blonde shade tailored to your hair. Sourced ethically from fair trade farms and processed with advanced technology, it nourishes and restores hair without damage, making it ideal for sensitive skin and allergy sufferers.




| ASIN | B00R7SH678 |
| Benefits | Revitalising |
| Best Sellers Rank | 1,847 in Beauty ( See Top 100 in Beauty ) 669 in Permanent Hair Colour |
| Brand | It's Pure |
| Brand Name | It's Pure |
| Colour | Strawberry Blonde |
| Container Type | Sachet |
| Country Of Origin | United Kingdom |
| Customer Reviews | 3.7 out of 5 stars 54 Reviews |
| Full Cure Time | 3 Hours |
| Hair Color Permanence | Permanent |
| Hair Type | All |
| Hair type | All |
| Item Form | Powder |
| Item form | Powder |
| Manufacturer | It's Pure Organics |
| Manufacturer Part Number | E0627 |
| Material Features | Organic |
| Material Type Free | Para-phenylenediamine (PPD) Free, Ammonia Peroxide Paraben Free |
| Model Number | E0627 |
| Number of Items | 1 |
| Package information | Sachet |
| Product benefits | Revitalising |
| Recommended Uses For Product | hair coloring, hair care |
| Suitable Hair Colour | All Hair Colours |
| Unit Count | 110.0 gram |
S**Y
Great dye
Great colour. Lovely natural alternative to chemical dyes
L**N
One of the best hair dye!!!
I have been using this henna hair dye for 2 to 3 years now and everybody comments how good my hair looks. It has an earthy smell to it but for a chemical free hair dye is better to be eco-friendly. The smell is something you get used to.
D**E
Tried to the max but no result at all!
I was hoping to achieve a strawberry-blonde look using an organic product on my mixed (dark and light mousey fair / white temples) hair. I even took the risk of it ending up bright henna-orange as I followed all the instructions for maximum effect (made the paste 12 hours prior - with lemon juice - and left on for two hours). Results .... smelly, messy and absolutely no difference in the colour of my hair whatsoever. Money and mess down the drain :(
T**S
No chemicals perfection
I absolutely love this product. My hair is glossy and shiny and doesn’t fade. I find it easy to apply and there are a few different ways to apply the paste. When applying I find it easier to apply to combed damp sections and prefer it a little loose so it reaches the scalp. It doesn’t dye my scalp either or towels I have used. I also buy direct from Its Pure. The colours are stunning. My favourite thing about it is it’s completely chemical free and does the job perfectly. Tip remove all silicones and conditioners first. I shampoo, then dye, then rinse and condition. Highly recommend.
B**E
Hair dye
Excellent
T**2
I was amazed how well the colour went into my hair and ...
I”ve dyed my hair with this, my hair was bleached and it didn”t take the chemical colour anymore, so I gave It”s pure a try. I was amazed how well the colour went into my hair and what a beautiful it turned out. the colour hasn”t wash out and I re-dyed it 4 weeks after in order to saturate the hair with the natural colour. Afterwards I chemical treat it again with a slightly darker colour (L”oreal Casting 743) and the colour stayed beautifully in my hair. I would have kept continue using the it”s pure hair dye but my roots are level 5 to 6 and I want my hair a little bit lighter than that. But this natural hair dye literally saved my hair from a bleaching it again and the fiber looks and feels much stronger than before. You can see in the picture the result of the It”s pure first application. The before colour was a bleached light not very nice blond.
M**E
Disappointing
Not sure if my hair was too dark but this did not take at all - I used the strawberry blonde colour, I’m a natural light strawberry blonde with highlights and this did nothing ? It did make my hair extensions very dark though? But more brown than ginger, disappointing - I will try the auburn soon
L**T
Yes, I would buy this product again
Have used once on my pale red hair. I was a bit nervous about using red on red plus the henna powder is green. Mixed to a yoghurty consistency so applying to hair was pretty messy so I advise that this is used in shower or bath. I left on for the minimum time (20 to 25 minutes) and I am pleased with the results. No change in my hair colour but my hair looks brighter and softer and shinier. I will use again with greater confidence next week. As this henna is in powder form, you do not have to use it all at once and I think it will last 3 or 4 applications.
Trustpilot
2 weeks ago
3 weeks ago