Quest Protein Bar - Birthday Cake (12 Bars)

Something about the idea of "birthday cake flavor" really activates my neurons, so much so that I've undertaken a side quest to determine the best tasting birthday cake flavored/branded bar, and to my surprise, it's this one. I say surprise because I had a quest bar variety pack a while ago and all the normal quest bar flavors in there were kinda mid. Best protein/calorie ratio of any brand besides David though.But yeah I've tried the birthday cake flavor from: Rule 1/Bar 1, One, Pure Protein, Barebell, David ('cake batter' technically), and Quests crispy birthday cake bar, but this one right here seems to be the goat. Lacks the chemical taste birthday cake flavoring seems to have sometimes (also tried birthday cake extract/flavoring which had those chemy vibes), the Pure Protein and Bar1 birthday cake bars suffer from that pretty significantly and barebells flavor to a lesser extent. The interior of this bar is soft and moist in a way reminiscent of what you'd expect from something cake-y, and the white-chocolate (or whatever it actually is) coating is pretty good and not weird as well. The runners up are probably the Quest Crunch Birthday Cake bar in a close second place, and Ones take in 3rd. The barebell one is worth at least trying if you're really into the birthday cake flavor idea. The rest are kind of trash tbh (respect to David for the great macros though, I would get those more if I wasn't poor lol. And Pure Proteins salted caramel is one of my favorite things to eat period so not trashing the other brands in general here).Essentially, if you seek a good birthday cake flavored bar, you need look no further (unless you have a thing for rice crispy treats or that kinda vibe, then definitely try the Quest Crispy Birthday Cake bar as well. Maybe the Bar 1 bar as well, was like a big rice crispy treat but flavor was slightly questionable, not too bad though.)

Chewy but not too hard to chew; tastes great. Good snack and provides easy and painless way to get fiber.

Tastes like vanilla ice cream but in a protein bar. For whatever reason, the Quest bars I get from this seller have a better texture than the ones in actual grocery stores.

Value is good and taste is okay. I keep these in my bag for the days that get away from me. I also keep a few in the freezer for a treat... the texture changes which I like!

These are incredible. Quest bars can be hit or miss depending on the flavor, but this Birthday Cake one? Absolute winner. If I could eat these for every meal, I probably would.🎂 Tastes like dessert – sweet, satisfying, and has that fun celebratory cake flavor💪 Keto-friendly & high in protein – perfect for staying on track without sacrificing taste🚫 No weird aftertaste – just pure snack joy🙌 Great texture – not too chalky, just soft enoughIf you’re on a keto or low-carb diet and want a treat that feels like an actual treat, do yourself a favor and try these. Yes, yes, YES.

These protein bars are my favorite flavor. I think they taste the most like an actual candy bar. I will be buying more. Also, the fiber to protein ratio is amazing. I will say this is a protein bar and it does taste like a typical protein bar.

The Birthday Cake is my favorite go to power bar. The taste is amazing!

Quest bars have been my absolute favorite protein bar for years and years now. I ordered the birthday cake bar 12 pack and was expecting so much flavor as the other reviews say they are sugary. The ones I got have absolutely zero flavor...AT ALL. I am very stunned. They do say they expire in about 4 months from now, so I am not sure if that is part of the lack of flavor...I don't believe all of the batches taste like this since most of the reviews say they are so flavorful, just a bit disappointed I got one of the 12 packs that have no flavor. I also had an issue with the cookies and cream ones recently and this never used to happen. I don't usually write bad reviews, but I'm a bit confused and hope Quest is doing well as a company and can get things changed around. I wish the best for them and have appreciated their products so immensely throughout the years.