Classic Grade Hatsumukashi Ceremonial Uji Matcha, 40g/1.41oz

This is my first time making matcha. I'm tired of paying $8 for a matcha latte, so I decided I would venture out to try and make it my own. When you get this container, it comes in a silver bag and a little pamphlet explaining all the different types of matcha and their flavor profiles. This is super helpful especially when you're a beginner and falling down the rabbit hole of the matcha world. This specific matcha is a very vibrant green and has an earthy smell to it. I did make my first batch of matcha successfully. The taste of umami is definitely there(it made my mouth water), and there's a slight bitterness and astringency. I sifted 5g of the powder and added 15ml of room temp water to make a paste, followed by another 15ml of hot (not boiling) water. This recipe created a decent microfoam with my little bamboo whisk! Layers very beautiful on top of my almond milk. All in all, the quality to me is fantastic. For ~$25 ish bucks I'd say this was well worth it to try out for all the beginners like myself.

I’ve tried different matcha on Amazon and find that Kiyo is the best and now I have to repurchase it. Its vibrant green, creamy texture and umami taste really stands out from other brands at the same range. It has earthy smell, and creamy texture. I can barely taste bitterness and astringency in latte. Really value for money compared to other brands.

Gonna start with- I am not a matcha expert nor do I claim to be. My preferred way to drink matcha is latte, mostly because I can drink more of it, aaaaand I just like lattes. Anwyay, On Kiyo’s website: this is listed as a beginner matcha, so if you’re interested in, Kiyo’s Hatsumukashi is the way go. Cultivars - “Yabukita, Saemidori, others” I love the color! It’s a vibrant green! More vibrant then the last matcha powder I tried. I’ve tried this as an usucha and in a latte, and it’s such a treat. In a latte, the bitterness and astringency is at a minimum, if any at all, I can barely taste them. As an usucha, I taste can minimum bitterness, but the aftertaste was sweet! I loved it! I There is a sweet grassy, vegetal scent that I find refreshing. Also, the tin is a bit smaller than some brands that I know, but I love that it is this size. this is the 2nd time I’ve purchased Kiyo’s Hatsumukashi. The price per gram, and the taste, is not a bad deal.

I give this matcha an 8/10. Great for daily lattes. It’s a bright, vibrant green, and the powder is fine. It’s medium bodied and has a deep umami punch during the middle of the taste. I don’t really recommend this as an usucha or koicha—it’s pretty bitter and astringent. It’s also slightly clumpy and grainy. It holds up pretty well in milk though. Overall, this is a pretty good matcha for regular everyday lattes.

It has a really great value for what you get at its semi-low price for 40g. I'm kind of a casual matcha enjoyer but when I prepare it in a latte with the proper tools it comes out with a really nice foam and taste. It's not bitter or astringent and I think it's good for beginners. Every time I open the can I can smell it, It's so aromatic lol.

Beautiful deep green and tasty umami flavor. Very nutty and easy to blend. It did not clump for me and seems high quality in my opinion. I’d buy again if it’s on sale, it is a bit pricey when it’s regular priced.

For beginners to good quality matcha, this one and the white tin from this brand (organic version) are the BEST. The flavor profile is literally perfect. Even those who don’t like matcha will like this, especially in a matcha latte. It has a slight natural sweetness, so no need to sweeten much at all. Just a dash of maple syrup in a matcha latte is more than enough. No bitterness at all. Slightly nutty. Also to add it’s super bright green when freshly opened, and stays a nice color even after being open for more than 30 days. Some brands get a really dull color in way less time. This price is also the best value you’re going to find! I will keep coming back for more!

TLDR: very light taste, good for morning boost of energy that lasts, easy to use, good beginner matcha, questionable overall quality I finally finished my first tin of this after roughly a month of use! Usually I make lattes so that’s around 2-3g of matcha whisked in water poured on top of ice and (oat) milk. Drinking it this way, it was somewhat hard to taste so the flavor to me was somewhat light with a fresh umami flavor, but that could be due to my ingredient choice since I’m still learning what I like. Depending on your preference you may be able to use more to get a stronger flavor. I had a bit of an issue getting a consistent or thick microfoam, but that could be due to a number of causes. The matcha is packaged in a bag within the tin which I liked because it felt easy to use and store, but I would be frustrated if I wanted to transfer it to the actual tin.

amazing matcha! taste is so rich and so is the color. i tried soo many brands from amazon but this one is my favorite.