Colorstay Longwear Permanent Cream Colour

A fantastic, non-brassy, dark blonde colour. I’m too old (mid fifties) to get away with my natural dark brown hair colour, as I don’t want to look like a witch! But I don’t to be blonde, as I look too washed out with fair hair. So this is my new colour! I’ve tried them all, professional colours, box dyes. This is the one I’m sticking with. It is your usual box dye kit, but with an extra item which I LOVE - a revitalising colour-enhancing conditioner to use a few weeks after you’ve dyed it. It is so effective and completely refreshes the colour. I’ve even bought it as a separate item as it’s so good. I thought it was a bit of a gimmick, but it’s fantastic. My hair feels fantastic, even my husband commented how soft it feels. He can’t stop playing with my hair and so no complaints from me! My hair is shiny, sleek, manageable and very little damage. I’m so incredibly pleased with this product.

Bought for somebody with grey hair and the colour was exactly as on the box, so natural looking. Great price and the booster was amazing.

So decided to add some highlights/ombre to my natural auburn hair with old ombre in. The dye that i used went so clumpy and messy that it just got everywhere so i more or less bleached most of my head as had to make it even. This left is orange, brassy and yellow. The first 2 images are when i applied Olia 10.1 on top. This removed most of the orange and brass but left it warm yellow with very bright parts. I then used loreal excellence 7.11 ultimate ash blond. This was great and removed all yellow and most orange but left it looking a bit dull and green in places. Picture with hair up is from that dye. You can't see it well but in light you could seen the dirty green grey in roots but my ends were a lovely ashy blonde. The last 3 images are from this hair dye. I know i really shouldn't have dyed it again but i needed the green gone, and you need warm put back in. So i chose this becomes it still had some warm tones but also still have an ash base. My main focus was roots area as this still had some orange tones. When i put it on, the smell reminded me of my late grandma's perfume, wasn't overly potent. It went on well and i noticed it was going quite dark quickly. I left this on my roots for about 25 minutes and under 10 for my ends as i could see it was looking almost muddy black! So i panicked washing it off lol The conditioner was nice, nothing that special. I did do a deep condition on my hair afterwards. My hair is all the same colour now, it is more like a very light teddy brown, only way i can explain it but i really like the colour, it's closer to my natural colour and has removed most of the grey green pigment. With a few washes this will eventually wash out. So this review is for anyone whose got red tones in their hair and bleach has gone wrong and they need a fix lol I wish i found this sooner and just skipped all the other dyes and toners.

Wow I was really pleased with this hair dye it was lovely and came with good conditioner and a boost of hair colour for to use at 4 weeks really lovely and good for the price

I love this colour for a root top up between getting my highlights done it's a nice natural ash colour and not too dark neither and it covers my grey I'll get more

Pros: Colour matches the box, a lot of browns have copper undertones, this one does not. See 1st pic in natural day light. Easy to mix and apply Washes off skin easily Smell is subtle and fresh Conditioner leaves hair soft and shiny. Cons: Gloves are tiny. I have small hands and they barely reached my wrists Dye leaves hair coarse and sticky. Conditioner does correct this but rinsing the dye out before applying conditioner is difficult While it dyes greys, these are noticeably lighter in colour than the rest and the colour does seem to fade there faster too. Bit disappointing as the promise of colouring grey is why I tried the product. See pic 2. Lighter brown is where greys are shining through. Overall a decent dye but it's no better on grey hair than most others I've tried.

Nice product, long lasting would purchase again

Excellent grey coverage. Perfect colour. Leaves hair soft and smelling lovely. Will definitely use again!