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✨ Unlock your skin’s true glow — because flawless waits for no one!
Asaya’s 2% Kojic Acid Face Serum combines clinically effective 1% Alpha Arbutin and skin-supporting Zinc PCA with Tripeptide in a lightweight, fast-absorbing formula designed to brighten, clarify, and improve skin texture. Suitable for all skin types and daily use, this cruelty-free, non-comedogenic serum targets dark spots, uneven tone, and barrier health to reveal a radiant, balanced complexion.







| ASIN | B0DCGFP1CW |
| Active Ingredients | Alpha Arbutin, Kojic Acid |
| Best Sellers Rank | #89,141 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #1,788 in Facial Serums |
| Brand | Asaya |
| Brand Name | Asaya |
| Customer Reviews | 4.4 out of 5 stars 943 Reviews |
| Item Form | liquid |
| Item Volume | 30 ml |
| Item Weight | 100 g |
| Manufacturer | Naturis Cosmetics Private Limited |
| Manufacturer Part Number | KOJIC-SERUM-MFN |
| Material Features | Cruelty Free, Non-Comedogenic |
| Material Type Free | Paraben Free, Phthalate Free, Sodium Lauryl Sulfate Free |
| Model Number | KOJIC-SERUM-MFN |
| Number of Items | 1 |
| Product Benefits | Dark Spot Correction, Even Toning, Reduce Hyperpigmentation |
| Recommended Uses For Product | After Cleansing |
| Skin Type | All |
| Special Ingredients | 1% Alpha Arbutin, 2% Kojic Acid |
| Target Use Body Part | Face |
| Unit Count | 1.01 Fluid Ounces |
| Use for | Face |
G**O
I have sensitive skin and it is not irritating
Good product!
V**A
Help with dark spot
Definitely see a big difference
O**T
Works well, but hesitant on the price point
This product is well formulated and very effective to penetrate the skin using the COGIC palmitate which is a very smart add. I'm a black woman and I always sense that if it can fade my dark spots then they can actually do what it says. And I did see some fading with this product and my skin produces melanin all day everyday. It's very hydrating and feels really good on your skin. Not heavy at all. The only reason I gave it a four is due to the price point. I would have preferred it to be a little cheaper
S**E
Save your money
Just another cream, no difference
س**د
التغليف جيد
ممتاز
N**N
Good
I've been using the Asaya 2% Kojic Acid Serum for a few weeks now, and I'm genuinely impressed with the results. I bought it mainly to target dark spots and uneven skin tone, and I can already see a noticeable improvement in my skin’s clarity and brightness. What I love most: ✅ Effective Ingredients: The combination of 2% Kojic Acid, 1% Alpha Arbutin, and Niacinamide really works well together. It helped reduce the appearance of old acne scars and pigmentation on my cheeks. ✅ Gentle Formula: Despite being packed with actives, it didn’t sting or irritate my skin — even though I have sensitive skin. It absorbs quickly and layers well with other products. ✅ Non-Sticky & Lightweight: Perfect for both oily and dry skin types. It doesn’t leave a greasy feel and works well under moisturizer. ✅ Fragrance-Free: No overpowering smells or unnecessary additives, which is great for people who react to scented skincare.
D**E
Works
Works well At first j was concerned I was reacting but it worked
U**I
MUST BUY🫶🏼🫶🏼🫶🏼🫶🏼
I got this serum about a month ago, and honestly, I didn’t have huge expectations going in. It’s quite affordable, and it’s also not one of those super-popular products that you see everywhere with tons of sponsored reviews. But the ingredient list really caught my attention. It has multiple pathways to target pigmentation, so I thought, why not give it a try? So, here’s my honest and unsponsored one-month review: I’ve noticed that a few of my new acne marks have actually faded after using it consistently. I wouldn’t say my pigmentation has completely disappeared or that I’ve had some dramatic transformation, because one month is still a relatively short time. I also unfortunately didn’t take proper before-and-after pictures when I started. 🥲 So I don’t have clear comparison photos to show you right now. If I continue seeing results, I’ll definitely update this review with clearer pictures in the future. For now, I’d say I’m genuinely happy with the progress I’ve seen so far, and I’m definitely going to continue using it.
R**E
No change
This product never worked for me.
Trustpilot
2 days ago
1 month ago