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L’Oréal Paris Feria Permanent Hair Color, 20 Black Leather (Natural Black)

L’Oréal Paris Feria Permanent Hair Color, 20 Black Leather (Natural Black)

Q: Can I use this dye if I previously used dark color hair dyes? Will it still work to lighten the dark color?

It’s not recommended for dark hair but I lightened my hair with peroxide and baking soda for an hour with a towel around my hair and in the places where it lightened it up , it was that colored maybe a little darker , but I kept using that color and each time it’s lighter and now it’s completely that color

Q: does this help cover grey?

It covers grey only in that it makes it a lighter (sometimes white) blonde - can be useful if you'd like the 'streaked' look

Q: I love feria, however, as i have aged coloring my hair is more difficult, white roots.when i start to see white & use this, do you think it will work?

I used Féria for over a decade when I had a lot of grey throughout the dark brown hair on the top and sides of my head. It worked well until it didn’t. Only the back of my head has my natural color still color, and the rest is almost entirely grey. I used a medium auburn color, and I loved it, but noticed it was going orange really fast where I had so much grey. I hate that brassy look, so I tried a darker tone, but it didn’t work. I tried other lines of L’Oréal and other brands, but grey hair doesn’t hold the red color well. I tried going brown, but ended up just going with 2 lightest shades of L’Oréal blonde now. I have spider web thin strands of hair and other brands just destroyed it. L’Oréal is kindest to my hair with color I love. I did have to use a strong color remover twice to get rid of the remaining red dye in my hair when I gave up and went blonde. I still really miss my auburn color!

4.6/5

Product ID: 267093512

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Details

Colour
20 Black
Product benefits
Smoothening
Brand
L'Oreal Paris
Item form
Cream
Hair type
All

⏳Long-lasting color

✨Power Shimmer technology

🖤50+ bold shades

Frequently Bought Together

L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 20 Black Leather (Natural Black), Pack of 1, Hair Dye

L'Oreal Paris Excellence Creme Permanent Hair Color, 4 Dark Brown, 100 percent Gray Coverage Hair Dye, Pack of 1

L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 4 Dark Brown, Pack of 1, Hair Dye

Description

🖤 Turn heads with every strand – bold, brilliant, and unapologetically you!

FADE DEFYING FORMULA - Experience vibrant, long-lasting color that stays brilliant wash after wash.
SHIMMER SHINE BOOST - Power Shimmer conditioner seals in color with a dazzling, multi-tonal finish.
UNMATCHED SHADE VARIETY - Choose from over 50 bold, fashion-forward colors including the iconic Black Leather.
GRAY COVERAGE CONFIDENCE - Effectively covers gray hair for a flawless, natural look every time.
SALON QUALITY RESULTS AT HOME - Cutting-edge L’Oréal technology delivers professional-grade color without the appointment.

L’Oréal Paris Feria Permanent Hair Color in 20 Black Leather offers a rich, natural black shade with over 50 bold color options. Featuring a fade-defying formula and Power Shimmer conditioner, it delivers long-lasting, multi-tonal shine and effective gray coverage. Designed for at-home use, this permanent hair dye combines cutting-edge technology with salon-quality results.

Specifications

Manufacturer	L'Oreal Paris
Item model number	071249094563
Product Dimensions	6.99 x 8.89 x 16.51 cm; 150 g
ASIN	B0012NS7LI

Have a Question? See What Others Asked

Can I use this dye if I previously used dark color hair dyes? Will it still work to lighten the dark color?

Why didnt it color my hair barely at all but still succeeded in ruining it completely to the point where i want to die intead of being seen by others?

does this help cover grey?

I love feria, however, as i have aged coloring my hair is more difficult, white roots.when i start to see white & use this, do you think it will work?

Common Questions

Trustpilot

TrustScore 4.5 | 7,300+ reviews

Ayesha M.

The product exactly matches the description. Very satisfied with my purchase.

5 days ago

Anita G.

Good experience, but the tracking updates could be better.

2 months ago

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161.26 DT

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Trustpilot

TrustScore 4.5 | 7,300+ reviews

Suresh K.

Very impressed with the quality and fast delivery. Will shop here again.

4 days ago

Anjali K.

The product quality is outstanding. Exactly what I needed for my work.

1 month ago

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